Results 101 to 110 of about 152 (142)
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Search, Showrooming, and Retailer Variety
Marketing Science, 2023Showrooming brings price-inelastic customers to stores with shallow assortments, which can lead to higher prices at stores with deep assortments (from which they showroom).
Sandro Shelegia, Heski Bar-Isaac
exaly +2 more sources
Shoppers take advantage of the retail store to check the product but finally order it online, thus posing a great bane for the offline retailers. Due to the absence of any systematic treatment of ‘showrooming.' This chapter discusses the reasons why the customers indulge in showrooming, the reasons to understand why customers visit the offline store ...
Preeti Kaushal, Navreet Kaur
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Preeti Kaushal, Navreet Kaur
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2001
Die Geschäfte und ihre Ausstattung mit Schildern, Schriftzügen und Licht stehen also nicht nur für das, was dort dargeboten und verkauft wird, oder für die besonderen Eigenshaften des jeweiligen Produkts, sondern verköpern einen Ausschnitt aus dem Alltagsleben einer bestimmten Zeit. Ihre Entwicklung schlagt sich nicht nur auf den städtischen Raum
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Die Geschäfte und ihre Ausstattung mit Schildern, Schriftzügen und Licht stehen also nicht nur für das, was dort dargeboten und verkauft wird, oder für die besonderen Eigenshaften des jeweiligen Produkts, sondern verköpern einen Ausschnitt aus dem Alltagsleben einer bestimmten Zeit. Ihre Entwicklung schlagt sich nicht nur auf den städtischen Raum
openaire +1 more source
2001
I negozi con il loro apparato di insegne, scritte e luci non rappresentano quindi solamente ciò che viene contenuto e venduto all’interno o la specificità del prodotto industriale o artigianale, ma finiscono per delineare uno spaccato del vissuto quotidiano di un’epoca.
openaire +1 more source
I negozi con il loro apparato di insegne, scritte e luci non rappresentano quindi solamente ciò che viene contenuto e venduto all’interno o la specificità del prodotto industriale o artigianale, ma finiscono per delineare uno spaccato del vissuto quotidiano di un’epoca.
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Influence of showrooming and price matching strategy to combat showrooming under different costs
International Journal of Retail and Distribution Management, 2023Yiwei Su, Mingyu Tian
exaly
Competitive (versus loyal) showrooming: An application of the push-pull-mooring framework
Journal of Retailing and Consumer Services, 2021Marta Frasquet
exaly
Searching offline and buying online – An analysis of showrooming forms and segments
Journal of Retailing and Consumer Services, 2020Stephan Zielke
exaly