Showrooming : Samband mellan kanalattribut, produkttper och friåkningbeteendet showrooming
Problems: The consumer behaviour called showrooming is a threat towards the customer loyalty of the physical store. In order for these companies to great this behaviour in their loyalty work they need to know what leads to consumers engaging in this behaviour and why Purpose: The purpose of this study is to contribute to the understanding of ...
Sandberg, Sophie, Källdén, Elin
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The Unobserved Heterogeneneous Influence of Gamification and Novelty-Seeking Traits on Consumers' Repurchase Intention in the Omnichannel Retailing. [PDF]
Kim C, Costello FJ, Lee KC.
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Traditional online and live-streaming dual-channel strategies and pricing policies. [PDF]
Yu Y, Shao S, Yuan M, Sun M.
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Optimal Product Substitution and Dual Sourcing Strategy considering Reliability of Production Lines. [PDF]
Wu D, Gong M, Peng R, Yan X, Wu S.
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Developing customer convenience and experience through increased competency and efficiency: A strategic approach to retail operations mastery. [PDF]
C V SK, Agrawal R.
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Documentació i codi font del projecte final de carrera. Aplicació de vendes utilitzant un lector de codi de barres bluetooth per a iPad.
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The online appeal of the physical shop: How a physical store can benefit from a virtual representation. [PDF]
Moes A, Vliet HV.
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The Complexity Entropy Analysis of a Supply Chain System Considering Recovery Rate and Channel Service. [PDF]
Li Q, Shi M, Deng Q, Huang YM.
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