Results 41 to 50 of about 25,707 (307)

POPULISM IN POLITICAL DISCOURSE: DIAGNOSTIC FEATURES AND LINGUO-COGNITIVE TECHNIQUES OF FORMATION

Вестник Волгоградского государственного университета: Серия 2. Языкознание, 2019
The article deals with the semantics of the term “populism” and its re-lexicalization via changing the meaning from neutral to negative. The author gives examples of the third-wave American populist leaders’ speeches, namely those made by Ugo Chaves ...
Lilia V. Moiseenko
doaj   +1 more source

Les multilocuteurs

Argumentation et Analyse du Discours, 2022
In this article I reflect on “multilocution”, a type of oral communication that is very common but generally ignored by discourse analysts: the being that produces the utterance is a “multispeaker”, constituted by the bodies of a plurality of “cospeakers”
Dominique Maingueneau
doaj   +1 more source

Academic misconduct appeal services in China: Platform logics, self‐platformization and implications for integrity education

British Educational Research Journal, EarlyView.
Abstract Academic misconduct appeal services have quietly emerged within China's education marketplace, with commercial agencies promoting themselves on social media to assist international students facing misconduct hearings. While existing research on academic integrity has emphasized prevention and detection, far less attention has been paid to what
Gengyan Tang, Sarah Elaine Eaton, Wei Cai   +2 more
wiley   +1 more source

The Slogan of the Social Advertising as a Subgenre of the Advertising Discourse

Вестник Волгоградского государственного университета: Серия 2. Языкознание, 2016
The article defines the place of PSAs slogan in a variety of genres of advertising discourse: it is considered as a productive subgenre characterized by continuous development, with the simple structure (usually includes one or two speech acts), mixed in
Elena V. Yuryeva
doaj   +1 more source

L’espace public contestataire à l’épreuve de la délibération en Algérie

Communication, 2020
The authors analyze the slogans of the February 22 protest movement in Algeria. They hypothesize that these acts of language show that the emotional protest was driven by a rational decision, which helped rally others to the cause.
Nabila Aldjia Bouchaala, Aïssa Merah
doaj   +1 more source

Images of Polish Cities in Promotional Visual and Verbal Symbols. What Logos and Slogans Say about Desired Image of the Polish Cities?

Acta Universitatis Lodziensis: Folia Philosophica, 2022
Advertising is one of the commonly visible elements of the urban landscape (real and virtual). It also does not require proof that advertisements of cities as such are also part of their “cityscape.” Since at least the nineteenth century, cities have ...
Anna Adamus-Matuszyńska, Piotr Dzik
doaj   +1 more source

Beyond standardisation, subjects and syllabi: How primary schools organise for arts richness in an era of curriculum reform

British Educational Research Journal, EarlyView.
Abstract As England embarks on its first comprehensive curriculum review in fifteen years, this paper offers critical insights from schools that sustained arts‐rich provision despite a policy landscape hostile to creative subjects. Drawing on data from the Researching Arts‐rich Primary Schools (RAPS) project—a mixed‐methods study of 76 arts‐rich ...
Pat Thomson, Christine Hall
wiley   +1 more source

Educational ideology as a factor of higher educational institutions' positive image formation: Franklin Pierce University (USA) experience

Polylinguality and Transcultural Practices, 2012
The article is devoted to domination role of systematical ideological work in US institutions' of higher education positive image formation, and to analysis and classification of the basic educational ideology phrases in Franklin Pierce University.
S V Venidziktau, F S Zrzavy
doaj  

L’implicite dans deux campagnes de communication du New York Stock Exchange (1920-1970)

ILCEA, 2007
In order to influence the public, businessmen fill their marketing campaigns with implicit messages and tend to avoid explicit ones that may expose them to criticism.
Michel Van der Yeught
doaj   +1 more source

PEMAKNAAN SLOGAN “MOJOKERTO SERVICE CITY” (Studi Fenomenologi Hermeneutik Pada Slogan Kota Mojokerto) [PDF]

, 2015
Mojokerto Service City, merupakan slogan Kota Mojokerto berbahasa Inggris pertama yang ditetapkan di Kota Mojokerto. Slogan yang ditujukan oleh Pemerintah untuk mengantarkan masyarakat Kota Mojokerto menjadi maju, sehat, cerdas, sejahtera dan bermoral ...
Sugesti, EsaPutri
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