Results 81 to 90 of about 102,189 (286)
Caused Related Marketing: Between Solidarity and Competition within the Italian Agri-Food System [PDF]
Todays consumers demand products and services not only with proven intrinsic quality features but also endowed with non-material attributes such as respect for the environmental and ethical values.
Vastola, Antonella P.
core +1 more source
Pengaruh Customer Relationship Management Terhadap Loyalitas Pelanggan Starbucks Di Surabaya [PDF]
, 2017 : The study is to find the influence of Customer Relationship Management (CRM)on customer loyalty of Starbucks Coffee Surabaya. CRM variables include financial benefits,social benefits and structural ties.
Andreani, F. (Fransisca) +2 more
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Intention to use mobile customer relationship management systems [PDF]
, 2014 © Emerald Group Publishing Limited. Purpose - The purpose of this paper is to investigate the behavioral intentions of business-to-business (B2B) sales managers to use mobile customer relationship management (CRM) systems in the course of their day-to ...
Jayawardhena, Chanaka +3 more
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Faces: Revista de Administração, 2015 Customer Relationship Management (CRM) represents a technological application based on the philosophy of Relationship Marketing and it recommends the interaction with high value consumers.
Flávio Régio Brambilla +1 more
doaj
Navigating the landscape of cause-related marketing: a bibliometric review of progress and prospects
Future Business JournalCause-related marketing (CRM) has become a prominent tactic companies use to match their commercial goals with social causes. This paper conducts a bibliometric analysis of CRM research, utilising a dataset comprising 425 documents sourced from the ...
Kanishk Koushik +2 more
doaj +1 more source
Risky business: when a CRM vendor masqueraded as an ERP specialist [PDF]
, 2007 Taking a social shaping perspective we unpack the development trajectory of a packaged software product to show, that contrary to mainstream accounts, design is not completely specified a-priori and that the process continues throughout implementation,
Griffiths, M, Light, BA
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Continuous Estimation of Emotions in Speech by Dynamic Cooperative Speaker Models [PDF]
, 2016 Automatic emotion recognition from speech has been recently focused on the prediction of time-continuous dimensions (e.g., arousal and valence) of spontaneous and realistic expressions of emotion, as found in real-life interactions.
Martinelli, E +4 more
core +3 more sources
International Journal of Cancer, EarlyView.What's New? Oxaliplatin serves a key role in the treatment of rectal cancer, though it is a significant cause of chemotherapy‐induced peripheral neuropathy. As total neoadjuvant therapy, in which all therapy is given before surgery, has become more common, understanding neuropathy has grown increasingly important. This study examined neuropathy and its
Georg W. Wurschi +29 more
wiley +1 more source
Journal of Applied Marketing Theory, 2014 Cause Related Marketing (CRM) is a widely used type of brand alliance in which companies donate a portion of their sales to social causes with whom they ally.
Ronald Goldsmith, Zhu Yimin
doaj +1 more source
Developing a Structurational Approach to Electronic Customer Relationship Management (ECRM) [PDF]
, 2004 The literature on culture provides a set of general concepts and ideas as a way of looking at the world (Hofstede 1980). However, the typologies of culture have inherent weaknesses, e.g., they do not reflect the variety of values and attitude that may ...
Ali, M, Alshawi, S
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