Results 221 to 230 of about 7,079,682 (287)
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Personality and Individual Differences, 2022
The viral spread of misinformation poses a threat to societies around the world. Recently, researchers have started to study how motivated reasoning about news content influences misinformation susceptibility.
C. Traberg, S. van der Linden
semanticscholar +1 more source
The viral spread of misinformation poses a threat to societies around the world. Recently, researchers have started to study how motivated reasoning about news content influences misinformation susceptibility.
C. Traberg, S. van der Linden
semanticscholar +1 more source
Journal of Hospitality and Tourism Technology, 2022
Purpose This study aims to investigate the relationships between electronic word of mouth (eWOM) source credibility, perceived risk and information usefulness and how they influence tourists’ destination visit intention and online review involvement ...
M. González‐Rodríguez +4 more
semanticscholar +1 more source
Purpose This study aims to investigate the relationships between electronic word of mouth (eWOM) source credibility, perceived risk and information usefulness and how they influence tourists’ destination visit intention and online review involvement ...
M. González‐Rodríguez +4 more
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Does source credibility matter in promoting sustainable consumption? Developing an integrated model
Social Responsibility Journal, 2022Purpose This paper aims to explore the role of source credibility while purchasing environment-friendly products using Ajzen’s (1991) theory of planned behavior as underpinning model.
Rakesh Kumar +2 more
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Source Credibility Scale–McCroskey
2020Source credibility-ethos, prestige, or image-was originally conceived as a unidimensional attitude a receiver has about a source, but this changed in the mid-1960s when two lines of research began promoting it as a multidimensional attitude. McCroskey’s original scales have been used to confirm that high-and low-credibility speakers are actually ...
Rebecca B. Rubin +2 more
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Journal of Forensic Sciences, 1983
Abstract This paper conceptualizes and describes specific qualities of source credibility. Implications of the conception for communication in general and for expert witnesses in particular are elaborated. Dimensions of credibility, the role of the attorney, delivery, dialect, ethnic background, clothing, and characteristics of juries ...
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Abstract This paper conceptualizes and describes specific qualities of source credibility. Implications of the conception for communication in general and for expert witnesses in particular are elaborated. Dimensions of credibility, the role of the attorney, delivery, dialect, ethnic background, clothing, and characteristics of juries ...
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Journal of Marketing Communications
Virtual influencers, asa new type of product endorser, are becoming more visible to the public. However, their persuasiveness remains unclear. This study primarily aimed to analyze the influence of brandtrust on purchase intention through the mediating ...
Papaporn Chaihanchanchai +2 more
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Virtual influencers, asa new type of product endorser, are becoming more visible to the public. However, their persuasiveness remains unclear. This study primarily aimed to analyze the influence of brandtrust on purchase intention through the mediating ...
Papaporn Chaihanchanchai +2 more
semanticscholar +1 more source
Source Credibility Scale–Berlo
2020Source credibility (SC) refers to the believability of sources of information. Berlo, Lemert, and Mertz sought to extend the work of Hovland, Janis, and Kelley in this area. Hovland and his colleagues suggested two dimensions of credibility: Perceived Expertness and Perceived Trustworthiness. Berlo et al.
Rebecca B. Rubin +2 more
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European Sport Management Quarterly, 2020
Research Question: The current study examined the role of signalling and source credibility on athlete-related social media content. We examined the effect of three different posting sources on sport consumer perceptions of athlete brand image and social
Sangwon Na, Thilo Kunkel, J. Doyle
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Research Question: The current study examined the role of signalling and source credibility on athlete-related social media content. We examined the effect of three different posting sources on sport consumer perceptions of athlete brand image and social
Sangwon Na, Thilo Kunkel, J. Doyle
semanticscholar +1 more source
International journal of human computer interactions, 2020
Imagine walking into a department store to shop for various products. Based on the social heuristics related to expertise, you would likely favor and trust the advice conveyed by a product specialist dedicated to his/her product base than by a generalist
Su-Mae Tan, Tze Wei Liew
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Imagine walking into a department store to shop for various products. Based on the social heuristics related to expertise, you would likely favor and trust the advice conveyed by a product specialist dedicated to his/her product base than by a generalist
Su-Mae Tan, Tze Wei Liew
semanticscholar +1 more source
Source Credibility in Attorney Advertisements
Services Marketing Quarterly, 2009An experiment was conducted using a mock-up of print advertisements for attorneys. The study used a sample of 309 subjects in a 2 × 2 full factorial between subjects design. The independent variables were attorney certification credentials and attorney sex.
Douglas Amyx +2 more
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