Results 291 to 300 of about 425,514 (356)

'Zero-alcohol' products and the guise of responsibility. [PDF]

J Public Health Policy
Edwardes F, Keric D, Stafford J.
europepmc   +1 more source

Social media influencer or traditional celebrity? Moderational analysis on the relationship between endorser type and endorsement effectiveness. [PDF]

PLoS One
Chen CY, Lin YH, Yeh TY, Chou YL, Yeh TL.   +4 more
europepmc   +1 more source

Factors Affecting the Development of the Electronic Marketing Capacity of Professional Sports Federations

, 2017
Rasoul Tarighi, Seyed Nasrollah Sajjadi, Mehrzad Hamidi, Mohammad Mehdi Khabiri   +3 more
openalex   +1 more source

Attitudes, Norms, and Control: What Is Shaping Fijian Children's Physical Activity and Screen Time Behaviours? [PDF]

Child Care Health Dev
Ryan ST, Okely AD, Stanley RM, Waqa G, Randle M.   +4 more
europepmc   +1 more source

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Sports Marketing

International Journal of Smart Education and Urban Society, 2022
Prioritizing diversity in sports provides perspectives in how transformational leadership and organizational culture are viewed. In contrast to most research within the field of sports marketing, DEI is still a prominent issue. The use of racial, cultural differences, and ethnic stereotypes still demonstrate leadership gaps amongst minority coaching ...
openaire   +1 more source

Sport marketing

2018
Um das gesamte Instrumentarium des Sport-Marketings klassisch und online erfolgreich anzuwenden, sind vielseitige strategische und operative Kompetenzen gefragt. Erfahren Sie auf Basis der von Walter Freyer vorgestellten Marketing-Management-Methode, wie Sie systematisch Marketingkonzepte und -strategien für Sportorganisationen entwickeln ...
Russell Hoye, Aaron C.T. Smith, Matthew Nicholson, Bob Stewart   +3 more
openaire   +2 more sources