Results 271 to 280 of about 1,037,423 (298)

Attractive and facilitating store atmospheric stimuli

International Journal of Retail & Distribution Management, 2020
PurposeThe majority of past studies on the physical store environment have focused on the impacts of distinct store environmental cues like music, crowding and décor on consumers' responses. However, recent research posits that consumer is more likely to experience several cues in a combination, rather than in isolation, i.e.
Gaurav Bhatt, Abhigyan Sarkar, Juhi Gahlot Sarkar   +2 more
openaire   +1 more source

The influence of store atmospheric on consumer behaviour in clothing stores in Durban

2022
Store atmosphere is a critical force driving consumer response in the retail business (Lunardo 2015: 196). Store atmospherics are the store environmental designs intended to produce emotional effects on consumers to enhance purchase decisions, or the physical characteristics of the store that create an image to attract customers (Soomro, Kaimkhani and ...
openaire   +2 more sources

The impact of “e-atmospherics” on physical stores

Journal of Retailing and Consumer Services, 2014
Marketing literature abounds with discussions of the importance of environmental and atmospheric variables for determining the consumer shopping experience. Through a field a study conducted in a toy brand flagship store, this research studies the effects of using two technologies in a physical toy store (magic mirror with augmented reality ...
Ingrid Poncin, Mohamed Slim Ben Mimoun
openaire   +1 more source

A systematic literature review of store atmosphere in alternative retail commerce channels

Journal of Business Research, 2022
Demetris Vrontis, Jing Lyu
exaly  

Importance of Store Atmosphere for the Consumers

2019
Today, through point-of-purchase communication efforts,brands are trying to make a consumer's decision to buy. In this context, thestore atmosphere, which is one of the elements of point-of-sale communication,is important for brands to communicate with consumers.
openaire   +1 more source

The effects of store atmosphere attributes on store loyalty intentions of hypermarket/supermarket customers

2014
Increasing competition in Turkish grocery market is pushing retailers to search for ... attributes and store loyalty intentions of the customers are linked.
YALÇIN, Müge, KOCAMAZ, Tuncay
openaire   +2 more sources

Impact of Store Design and Atmosphere on Shoppers’ Purchase Decisions: An Empirical Study with Special Reference to Delhi-NCR

Sustainability, 2023
Mohammed Arshad Khan, Shahid Alam
exaly  

?Is Online Store Atmosphere a Determinant of Online Store Revisit Intention

المجلة العلمیة للدراسات التجاریة والبیئیة, 2022
openaire   +1 more source

Store atmosphere and impulse: a cross-cultural study

International Journal of Retail and Distribution Management, 2019
Martin de la Martinière Petroll, Claudio Damacena   +1 more
exaly  

Impact of Interior Colors in Retail Store Atmosphere on Consumers’ Perceived Store Luxury, Emotions, and Preference

Clothing and Textiles Research Journal, 2017
Eun-Jung Lee, Ji Young Cho
exaly