Results 181 to 190 of about 270,189 (265)

Framing novelty in crowdfunding: Which words win support, where, and at what stakes

open access: yesStrategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary We examine how promotional language (“hype”) in reward‐based crowdfunding is associated with campaign success, and whether those associations vary across sector contexts and with campaign execution burden. Using dictionary‐based text measures from 635 U.S. Kickstarter campaigns across five sectors, we distinguish three novelty‐
Agnieszka Kwapisz
wiley   +1 more source

Dancing to multiple tunes: Establishing legitimacy with first‐time and repeat backers in crowdfunding campaigns

open access: yesStrategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary Using 14,108 Kickstarter crowdfunding campaigns, we examine three strategies to gather support from first‐time versus repeat backers: narrative distinctiveness aligning with backers' expectations of novelty, endorsement from Kickstarter staff, and campaign leadership's reciprocity of funding other campaigns.
Stephanie Hepp   +2 more
wiley   +1 more source

Mixed feelings, mixed outcomes? When emotionally ambivalent framing enhances idea appreciation

open access: yesStrategic Entrepreneurship Journal, EarlyView.
Abstract Research Summary Despite growing interest in how linguistic strategies shape audience responses to innovative ideas, prior evidence on the benefits of using emotional language remains mixed. Building on research on emotional ambivalence and social evaluation, we introduce the concept of emotionally ambivalent framing (i.e., the combination of ...
Donato Cutolo   +2 more
wiley   +1 more source

Organizing across cognitive asymmetry in human–AI collaboration: A study of perfume creation

open access: yesStrategic Management Journal, EarlyView.
Abstract Research Summary As organizations increasingly adopt generative AI (GenAI), they face a strategic challenge: not only deciding which tasks AI should perform, but also how to organize the integration of human and AI efforts to produce viable solutions.
Tomoko Yokoi   +3 more
wiley   +1 more source

Concrete in architecture: Redefining form, space, function, and insights from bibliometric analysis

open access: yesStructural Concrete, EarlyView.
Abstract Concrete has become a cornerstone in architectural and engineering innovation, as it seamlessly integrates structural performance with artistic expression. Its evolution from ancient opus caementicium to contemporary ultra‐high‐performance concrete illustrates its adaptability to the change in technological, environmental, and design paradigms.
Mouhcine Benaicha   +2 more
wiley   +1 more source

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