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6 • Technology Touchpoints

2022
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9. Touchpoint-Marketing

2018
Helena M. Lischka, Yana Schneider
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Emotional touchpoints

2019
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Leistungsorientierte Touchpoints

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Beziehungsorientierte Touchpoints

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Entwicklungsorientierte Touchpoints

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Organisationsbezogene Touchpoints

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customer journey
customer experience
service design
customer journey map
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