Results 91 to 100 of about 1,572,899 (348)
The different shades of responsibility: examining domestic and international travelers' motivations for responsible tourism in India [PDF]
To address the scarcity of research concerning the demand side of responsible tourism, the present study examines the motivations of domestic and international travelers in India.
Day, Jonathon +4 more
core +1 more source
Determinants of Customer Eco‐Friendly Goods Consumption in the Hospitality and Tourism Industry
ABSTRACT This study investigates the key attributes of eco‐friendly products in the hospitality and tourism industries and examines the impact on consumer behavior through a three‐study approach. Study I utilized principal component analysis and identified five key factors: price relevance, external charm, visual attention, product symbolism, and ...
Jiyoung Lee +3 more
wiley +1 more source
The paper aims to identify and analyze the correlation between student personality types and the use of metaverse and flipped classroom blended learning methods (BLMs) and tools by formulating a series of research hypotheses.
Fotis Kilipiris +4 more
doaj +1 more source
Tourism Marketing: A Service Marketing perspective [PDF]
Tourism is a service sector which earns a substantial foreign exchange to developing countries. In India, Kerala is one of the important destination for the international tourists with its unique nature beauty with backwaters, mountains and beaches.
Kannan, Srinivasan
core +1 more source
Chapter 2 Tourism market and tourism market segmentation
In chapter two, the paper show consumers stand in the center. The goal is to create value for customers and build profitable customer relationships. So, the company hopes to create this customer value and achieve these profitable relationships by using a marketing mix made up of factors under its control.
openaire +1 more source
ABSTRACT This paper investigates how environmental certifications—specifically, formal environmental management systems (EMSs) (ISO 14001, EMAS), and consumer‐facing eco‐labels—influence firm financial performance. Using a dual approach that includes a bibliometric review and a systematic analysis of key studies, we identify key trends, theoretical ...
Alberto Citterio
wiley +1 more source
Issues in Co-operative Marketing of Tourist Destinations in Bulgaria – a Cluster Approach [PDF]
The cluster approach suggests that marketing efforts and operations of individual firms need to be coordinated with their competitors in order to promote and subsequently provide the tourist with a quality tourism product.
Irina SHTONOVA
core
ABSTRACT The blue economy has emerged as a key sector for linking sustainability and innovation, yet existing research has largely overlooked how firms operationalize these processes in practice. This study addresses that gap by asking: How do Portuguese blue economy firms embed sustainability‐oriented innovation (SOI) into their strategies, and what ...
Jennifer Nicole Elston +2 more
wiley +1 more source
THE ECONOMIC EFFECTS OF ADVERTISING ON TOURISM DEMAND [PDF]
In this paper we introduce a dynamic model to study the macroeconomic effects of advertising activities in tourism. The agents of the model are a representative consumer which optimize their intertemporal welfare, a representative firm that produces ...
Juan Gabriel Brida +1 more
core
Volunteer tourism: An ambiguous marketing phenomenon [PDF]
One of the more recent forms of tourism to emerge from the continuing fragmentation of tourism into many different forms is what has become known as Volunteer Tourism.
Tomazos, Konstantinos
core

