Results 41 to 50 of about 1,912,890 (294)

MEMORABLE TOURISM EXPERIENCES INSPIRED BY THE BEAUTY OF NATURE

Tourism and Hospitality Management, 2021
Purpose – Today's tourists are increasingly looking for an active, healthy and meaningful way to spend their time at a destination. The purpose of this study, therefore, is to determine the key dimensions of memorable tourism experiences (MTEs) that ...
Dina Lončarić, Marina Perišić Prodan, Jasmina Dlačić   +2 more
doaj   +1 more source

Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language

Agribusiness, EarlyView.
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak, Claudia Bazzani, Andreas C. Drichoutis   +2 more
wiley   +1 more source

Price Transmission and Leadership in the Global Poultry Market: Results From Parametric and Nonparametric Approaches

Agribusiness, EarlyView.
ABSTRACT Brazil and the United States account for more than 40% of global poultry exports, with China and South Korea among their major destination markets. This study examines price transmission and market linkages between Brazil and the United States using monthly poultry export price data from January 1990 to December 2024. It also assesses which of
Khondoker Abdul Mottaleb, Shaikh M. Rahman, Syed Imran Ali Meerza   +2 more
wiley   +1 more source

Language Policies as an Integral Part of Public Administration in Greece: A Potential Framework Enabling Language Reinforcement and Language Tourism

Proceedings
This paper proposes a comprehensive framework for integrating language policies into the realm of public administration, focusing on their potential to regulate linguistic inheritance and promote language tourism.
Georgios Linaroudis, Chryssoula Chatzigeorgiou, Evangelos Christou, Antonios Giannopoulos   +3 more
doaj   +1 more source

Quantifying Consumer Tradeoffs Across Firm‐Level Strategic Positioning Dimensions: Evidence from US Craft Beer Consumers

Agribusiness, EarlyView.
ABSTRACT Strategic positioning becomes increasingly important as markets mature, particularly in consumer‐facing industries that offer similar products, experiential cues, and values‐based messages. This study offers a conceptual model to examine the strategic positioning factors that motivate consumers to visit one local business over another before ...
Aaron J. Staples, Trey Malone, J. Robert Sirrine   +2 more
wiley   +1 more source

Artificial Intelligence for Personalized Marketing in Digital Learning Platforms: Trade-Offs Across Neighborhood, Behaviorally Segmented, and Neural Recommender Models

Administrative Sciences
Artificial intelligence (AI) recommender systems operationalize personalized marketing by transforming behavioral data into individualized choice architectures, yet greater model complexity or personalization granularity need not improve every service ...
Nerantzoula Sevaslidou, Eugenia Papaioannou, Konstantinos Assimakopoulos, George Stalidis   +3 more
doaj   +1 more source

Economic Impact of Sustainability in Wine Sector: A Systematic Literature Review

Agribusiness, EarlyView.
ABSTRACT Sustainability has become a key issue in the wine sector, raising questions about its compatibility with firms' economic performance. Despite growing attention to environmental and social practices, evidence on their economic implications remains fragmented.
Valentina Di Chiara, Eugenio Pomarici, Leonardo Cei   +2 more
wiley   +1 more source

MARKETING IN TOURISM

Physical Culture Sport Tourism Motor Recreation
The article is devoted to marketing in tourism, highlights the basic terms of marketing, analyzes the product in tourism, outlines the basic principles of marketing in tourism. The issue of the importance of social networks in marketing and the importance of promoting a travel product is considered.
V.D. IVANOV, O.V. MARANDYKINA
openaire   +2 more sources

Sustainability practices, sustainable development goals and the hospitality sector: perspectives from Sri Lankan chain hotels

Research in Hospitality Management
Despite being an industry at the forefront of adopting sustainable practices, there has been a continued paucity of hospitality research focusing on the extent of adoption of sustainability practices and their contribution towards achieving the ...
Janith Iddawala, Binuri Mehara Welengoda, Banudee Thisali Rathnayaka   +2 more
doaj   +1 more source

TOURISM MARKETING: CONTEXT, CHALLENGES AND POTENTIAL

Jurnal IPTA, 2020
Tourism is one of the leading and most dynamic sectors of the world economy, and for its rapid pace, it is recognized as the economic phenomenon of the century.
Retty Palupi, Micho Slavov
doaj   +1 more source