Results 21 to 30 of about 1,912,890 (294)
What Does Dynamics of Tourism Marketing Show in 12 Developing Countries?
JDE (Journal of Developing Economies), 2021 This study is motivated by the idea to what extent tourism marketing investment contributes to tourism demand expansion. It searches for better estimation methods that can deal with the inter-temporal and cross-section correlation of the disturbances ...
Manuel A Vanegas
doaj +1 more source
Progress in information technology and tourism management: 20 years on and 10 years after the Internet—The state of eTourism research [PDF]
, 2008 This paper reviews the published articles on eTourism in the past 20 years. Using a wide variety of sources, mainly in the tourism literature, this paper comprehensively reviews and analyzes prior studies in the context of Internet applications to ...
Buhalis, Dimitrios +8 more
core +1 more source
The Image of Taiwan as a Travel Destination: Perspectives from Mainland China [PDF]
, 2013 This study presents the perceived and projected image of Taiwan as a travel destination from perspectives from Mainland China. The perceived image of Taiwan was examined by interviewing 28 Mainland Chinese; the projected image of Taiwan was investigated ...
Song, Hanqun +4 more
core +1 more source
What Makes Theatrical Performances Successful in China's Tourism Industry? [PDF]
, 2012 This study aims to explore the factors affecting the success of a popular tourist product, namely, theatrical performance, within the context of China's tourism industry and develop a model based on previously successful productions.
Song, Hanqun +4 more
core +1 more source
Electronic Internal Marketing for Tourism - A New Tourism Marketing Approach
Proceedings of the 11th International Conference on e-Business, 2014 The tourism industry has been becoming the main business in Japan. In tourism industry, public relations from tourist areas is important to attract tourists, however, it has not been sufficiently performed in Japanese tourism industry. It is also common knowledge that tourism information systems with ICT (Information and Communication Technologies) are
Shohei Suzuki, Shoichi Morimoto
openaire +2 more sources
Studia Periegetica, 2023 This study examines the effectiveness and sustainability of digital marketing strategies for driving consumer behaviour in the domestic tourism industry.
Mavis Chamboko-Mpotaringa +1 more
doaj +1 more source
Destination Marketing Organizations and destination marketing: A narrative analysis of the literature [PDF]
, 2014 This article presents the first narrative analysis of the areas of research that have developed within the destination marketing field since its commencement in 1973.
Pike, Steven +7 more
core +2 more sources
Understanding Resort Marketing Practices [PDF]
, 2011 Effective marketing plays an integral role in the success of hospitality and tourism businesses. While research has examined many aspects of the hospitality and tourism industry, the marketing of destination resorts has been largely ignored. This study
Xinran Lehto +7 more
core +1 more source
Social Sciences and Humanities OpenCustomer incivility is usually examined as a direct source of employee strain, yet less is known about whether it also disrupts the pathways linking organisational support to employees’ personal psychological resources.
Thi Thuy Giang Nguyen +5 more
doaj +1 more source
Factors influencing university students in conducting ecotourism [PDF]
Journal of Tourism FuturesPurpose – This study examines the factors that influence the ecotourist behavior of university students. The understanding of what motivates these students can inform future suggestions for strategies and actions in ecotourism.
Javier A. Sánchez-Torres +2 more
doaj +1 more source