Results 31 to 40 of about 12,150 (258)
TOURISM MARKETING: CONTEXT, CHALLENGES AND POTENTIAL
Tourism is one of the leading and most dynamic sectors of the world economy, and for its rapid pace, it is recognized as the economic phenomenon of the century.
Retty Palupi, Micho Slavov
doaj +1 more source
Ex‐Ante Assessment of Farm Resilience to Institutional Shocks: A Modeling Approach
ABSTRACT Using the agent‐based model SWISSland, we simulate farm‐level responses and interactions under two institutional shocks: tariff reductions and direct payment reductions. Using a framework we developed, we assess resilience capacities, resilience attributes, and the provision of private and public goods, following the shock.
Nadja El Benni, Gabriele Mack
wiley +1 more source
E-commerce adoption in South African businesses
The modern economy is an ever-changing environment and businesses need to adapt to maintain competitive advantages and secure profits. Trade and communication barriers have faded leading to a more global and international environment.
S. De Klerk, J. Kroon
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ABSTRACT This paper explores the convergence in on‐farm diversification strategies of agricultural holdings, between remote areas and more central ones. Using Italian farm‐level data, we explore the determinants of diversification strategies across farms.
Gianluca Grilli +2 more
wiley +1 more source
This paper proposes a comprehensive framework for integrating language policies into the realm of public administration, focusing on their potential to regulate linguistic inheritance and promote language tourism.
Georgios Linaroudis +3 more
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ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe +2 more
wiley +1 more source
Despite being an industry at the forefront of adopting sustainable practices, there has been a continued paucity of hospitality research focusing on the extent of adoption of sustainability practices and their contribution towards achieving the ...
Janith Iddawala +2 more
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Studying marketing factors affecting the competitiveness of tourism competition in Bac Lieu
Today, destination marketing is considered as a decisive factor in the sustainable development of tourist destinations during the competition and globalization of tourism (UNWTO, 2011).
Nguyễn Thanh Sang, Nguyen Phú Son
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Consumer Preferences for Craft Beer: The Interplay of Localness and Advertising Language
ABSTRACT This study explores the influence of the language of the label, origin of production, and origin of brewing ingredients on Croatian consumers' preferences and willingness to pay for organic craft beer. Employing an online survey and a choice experiment among 223 Croatian alcohol consumers, we find that while there's a willingness to pay a ...
Marija Cerjak +2 more
wiley +1 more source
Investigating exhibitors’ selling and non-selling motivations towards traditional festivals [PDF]
The paper aims to study the motivation of exhibitors for choosing small-scale traditional events by exploring selling and non-selling motivation factors from the exhibitors’ perspective in the context of traditional festivals where products are sold on ...
Dr Ana Čuić Tanković +2 more
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