Results 31 to 40 of about 11,957 (260)
E-commerce adoption in South African businesses
South African Journal of Business Management, 2005 The modern economy is an ever-changing environment and businesses need to adapt to maintain competitive advantages and secure profits. Trade and communication barriers have faded leading to a more global and international environment.
S. De Klerk, J. Kroon
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Chapter 2 Tourism market and tourism market segmentation
, 2022 In chapter two, the paper show consumers stand in the center. The goal is to create value for customers and build profitable customer relationships. So, the company hopes to create this customer value and achieve these profitable relationships by using a marketing mix made up of factors under its control.
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, 2023 Tourism marketing is the collective name given to the various marketing strategies and sources available print media and E media used by businesses within the Travel and Tourism industry. This includes, for example, accommodation, along with Transportation facilities such as airlines,Surface transport , Sightseeing transport arrangement , car rental ...
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Keeping Pace or Falling Behind? The Depth of Latin American Trade Agreements
Applied Economic Perspectives and Policy, EarlyView.ABSTRACT This article examines whether Latin American countries are keeping pace with global trends in trade agreement depth or falling behind. Using 681 agreements (1970–2019), we develop the Depth Index of Trade Agreements (DITA) to weight provisions endogenously through factor analysis based on co‐occurrence patterns.
Raphael Gomes da Silva +2 more
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ProceedingsThis paper proposes a comprehensive framework for integrating language policies into the realm of public administration, focusing on their potential to regulate linguistic inheritance and promote language tourism.
Georgios Linaroudis +3 more
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Agribusiness, EarlyView.Abstract This study examines producer participation choices considering a variety of potential benefits linked to state‐sponsored marketing programs, using a real choice dataset of farmers in Missouri. Multinomial logit models are employed to predict determinants of farmer enrollment in three tiers of the Missouri Grown local food marketing program ...
Lan Tran, Ye Su, Laura McCann
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Research in Hospitality ManagementDespite being an industry at the forefront of adopting sustainable practices, there has been a continued paucity of hospitality research focusing on the extent of adoption of sustainability practices and their contribution towards achieving the ...
Janith Iddawala +2 more
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Studying marketing factors affecting the competitiveness of tourism competition in Bac Lieu
Tạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, 2020 Today, destination marketing is considered as a decisive factor in the sustainable development of tourist destinations during the competition and globalization of tourism (UNWTO, 2011).
Nguyễn Thanh Sang, Nguyen Phú Son
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Agribusiness, EarlyView.ABSTRACT This study aims to explore the influence of Wine Tourism (WT) on the Sustainable Performance (SP) of wineries in Spain. It particularly investigates how Corporate Social Legitimacy (CSL) and Green Innovation (GI) may act as intermediary factors in this relationship.
Javier Martínez‐Falcó +3 more
wiley +1 more source
Investigating exhibitors’ selling and non-selling motivations towards traditional festivals [PDF]
The Retail and Marketing Review, 2019 The paper aims to study the motivation of exhibitors for choosing small-scale traditional events by exploring selling and non-selling motivation factors from the exhibitors’ perspective in the context of traditional festivals where products are sold on ...
Dr Ana Čuić Tanković +2 more
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