Results 21 to 30 of about 1,383 (186)

Transmedia storytelling

open access: yes, 2017
Das JAHRBUCH IMMERSIVER MEDIEN erscheint seit 2011 jährlich mit deutschen und englischen Beiträgen unter einem Themenschwerpunkt. Die aktuelle Ausgabe behandelt das Themenfeld des transmedialen Erzählens. Sie enthält neben themenbezogenen Artikeln zudem Interviews sowie Besprechungen relevanter Medien und Publikationen zum Thema Immersion.
  +6 more sources

Transmedia Marketing and Re-Invention of Public Relations

open access: yesMarketing of Scientific and Research Organizations, 2016
Many concepts have been developed to describe the convergence of media, public relations and storytelling formats in contemporary media systems. This article presents a theoretical reflection on “transmedia storytelling” from a perspective of integration
Jakus Dalibor, Zubcić Krešimir
doaj   +1 more source

“Nobody Is Ever Alone”: The Use of Social Media Narrative to Include the Viewer in SKAM

open access: yes, 2021
The Journal of Popular Culture, Volume 54, Issue 2, Page 232-256, April 2021.
Jill Walker Rettberg
wiley   +1 more source

Zeus – a tool for generating rule‐based serious games with gamification techniques

open access: yesIET Software, Volume 14, Issue 2, Page 88-97, April 2020., 2020
Gamification refers to the use of rules and game design techniques to involve and motivate people to achieve their goals. This work proposes an application development architecture that can generate game applications with gamification techniques.
Humberto Marín-Vega   +5 more
wiley   +1 more source

Augmented Reality in Design Education: Landscape Architecture Studies as AR Experience

open access: yesInternational Journal of Art &Design Education, Volume 39, Issue 1, Page 6-21, February 2020., 2020
Abstract The rapid and ongoing development of digital technologies continues to create new opportunities for education. Over the last decade this has enabled the establishment of blended learning approaches and online education. More recently, Augmented Reality (AR) has emerged as a unique technology that can transform learning experiences across ...
Jeremy Kerr, Gillian Lawson
wiley   +1 more source

Reflections on the relationships between design, audiovisual production design, and transmedia storytelling

open access: yesProjetica, 2018
This paper addresses the relationship between design, audiovisual production design and transmedia storytelling. Starting from multiple theoretical backgrounds involving design, we aim to explain, understand, and build possible connections between the ...
Lucas Kurz   +3 more
doaj   +1 more source

Introduzione alla sezione monografica “Transmedia Storytelling/Narrazioni Transmediali”

open access: yesIperstoria, 2020
Introduzione alla sezione monografica “Transmedia Storytelling/Narrazioni Transmediali”
Anna De Biasio, Valeria Gennero
doaj   +1 more source

Success Story: How Storytelling Contributes to BTS’s Brand

open access: yesAsia Marketing Journal, 2021
Good storytelling is at the heart of BTS as both a brand and a band. Modern brands know that story is no longer an option, but a requirement for keeping audiences engaged.
Courtney Lazore
doaj   +1 more source

Playing for Plot in the Lost and Portal Franchises

open access: yesEludamos, 2012
The rising prominence of transmedia storytelling in the digital era has helped to spur the intertwining of narrative and ludic media. In this presentation, I will discuss the way that gameplay and storytelling co-mingle in two very different franchises
Jason Mittell
doaj   +1 more source

The World Building Framework for Immersive Storytelling Projects [PDF]

open access: yesSHS Web of Conferences, 2019
This article explores issues associated with immersive storytelling in order to examine how the field of World Building can constitute a theoretical framework for practice in the context of VR-based and Full Dome artistic projects.
Breuleux Yan   +2 more
doaj   +1 more source

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