International Journal of Communication, 2014 Tracing the industrial emergence of transmedia storytelling—typically branded a product of contemporary media convergence—this article provides a historicized intervention on the configuration of transmedia storytelling in U.S.
Matthew Freeman
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Transmedia Storytelling, an ally of Corporate Communication: #Dropped by Heineken case study
Communication & Society (Formerly Comunicación y Sociedad), 2014 Corporate Communication changes trying to follow new social, technological and media dynamics. In the current context, it begins to experience with transmedia storytelling that offers a story to explain, multiple platforms and distinct levels of audience
Carmen Costa-Sánchez
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Choices and Consequences: The Role of Players in The Walking Dead: A Telltale Game Series
Open Cultural Studies, 2017 One of the most important features in a transmedia structure, as Max Giovagnoli argues in his book Transmedia: Storytelling e Comunicazione [Transmedia: Storytelling and Communication], is the development of the user’s decision-making power, defined by ...
Genovesi Matteo
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Authorizing Tolkien: Control, Adaptation, and Dissemination of J.R.R. Tolkien\u27s Works [PDF]
, 2016 This article is the introduction to the special theme issue consisting of four essays on Authorizing Tolkien. Reid and Elam discuss medieval and postmodern theories of adaptation and interpretation and introduce the essays in the ...
Elam, Michael D., Reid, Robin A.
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Narratives transmèdia centrades en els personatges. Sherlock Holmes al segle XXI
Artnodes, 2016 Els personatges no s'han estudiat amb la profunditat suficient en les teories de la transmedialitat, que tendeixen a centrar-se més en el concepte de construcció de mons que s'associa al transmedia storytelling (Jenkins, 2006).
Nieves Rosendo
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Diversos géneros en la narrativa trasnmediática del documental 33 [PDF]
, 2012 Cada vez más, el cine se viene presentando desde múltiples narrativas, como una forma de construcción denominada transmedia storytelling o narrativa transmedia.
Longhi, Raquel +2 more
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Transmedia, fiction series and social networks. The case of Pulseras Rojas in the oficial Facebook group (Antena 3. Spain) [PDF]
, 2014 Analizamos el Facebook de la teleserie Pulseras Rojas emitida en España por Antena 3, en tanto recurso transmedia y fuente de oportunidades para estimular el engagement del espectador.
Rodríguez-Ferrándiz, Raúl +1 more
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De la práctica al diseño transmedia. El papel del diseño en el desarrollo de los proyectos transmedia [PDF]
, 2017 Lluny d'emprar el terme transmèdia com un simple adjectiu que pot qualificar a certs substantius, actualment es pot considerar la transmedialitat com una veritable manera d'executar projectes abordant la complexitat de l'escenari mediàtic contemporani. L'
Ciancia, Mariana
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How networked communication has changed the ways we tell stories [PDF]
, 2014 In the midst of the digital revolution, we are confronted with the task of defining how media will change our lives and how we communicate with each other in the years to come.
Notaro, Anna
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Beneath Still Waters: An Exploration of Transmedia Narratives and Twitter Fiction [PDF]
, 2015 Beneath Still Waters is an original transmedia mystery narrative that explores the possibilities of an interconnected media landscape as a unique platform for creative use and audience engagement.
Gupta, Anjali
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