Results 71 to 80 of about 141,536 (194)
International Journal of Communication, 2009 Many concepts have been developed to describe the convergence of media, languages, and formats in contemporary media systems. This article is a theoretical reflection on “transmedia storytelling” from a perspective that integrates semiotics and ...
Carlos Alberto Scolari
doaj
5 examples of transmedia storytelling and activism
, 2014 Transmedia storytelling and transmedia activism both afford and demand new approaches to telling our stories. Contemporary transmedia utilises multiple tools to engage audiences by creating stories that offer unique approaches to narrative, character ...
Hancox, Donna
core
International Journal of Communication, 2014 Tracing the industrial emergence of transmedia storytelling—typically branded a product of contemporary media convergence—this article provides a historicized intervention on the configuration of transmedia storytelling in U.S.
Matthew Freeman
doaj
Un marketing générateur de contenus pour l’univers transmédia
Terminal, 2013 Hélène Laurichesse met en avant le phénomène de brand content et d’advertainment pour expliquer l’hybridité des contenus entre marketing et narration transmédia. À travers de nombreux exemples tirés du cinéma, de la télévision et des marques, elle montre
Hélène Laurichesse
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Stratégies narratives transmédias
Terminal, 2013 Marida Di Crosta centre son article sur l’écriture scénaristique des stratégies de transmedia storytelling qui selon elle doit se décliner en volet. Elle explique que la temporalité liée à la mise en place de ces volets dans la stratégie demande un haut ...
Marida Di Crosta
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Lost in a Transmedia Storytelling Franchise: Rethinking Transmedia Engagement [PDF]
, 2011 In the age of media convergence, transmedia storytelling - the distribution of story elements across multiple media platforms in the service of crafting an overarching narrative - is increasingly prevalent.
Graves, Michael
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Creativity StudiesThe ’90s Generation (in Indonesian: Generasi 90an, 2013) by Marchella FP series is a popular collection of books and transmedia products that utilize transmedia storytelling strategies.
Florens Debora Patricia +2 more
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Transmedia Journalism and the City
, 2018 This chapter discusses the participatory flair of transmedia journalism within the concreteness of urban spaces by examining The Great British Property Scandal (TGBPS), a transmedia experience designed to inform and engage the public and offer ...
Gambarato, Renira R., +1 more
core +1 more source
Participant Engagement in a Transmedia Storytelling Web-Based App Intervention for Mental Health of Latina Women: Qualitative Analysis. [PDF]
JMIR Ment Health, 2021 Soderlund PD +2 more
europepmc +1 more source