Results 71 to 80 of about 147,088 (167)

Transmedia storytelling como recurso didático para aproximar a literatura impressa da eletrônica na escola: o caso da série Brasiliana Steampunk

open access: yesMatLit, 2020
O objetivo deste artigo é debater questões que envolvem o ensino de literatura a partir da utilização de dispositivos móveis e tecnologias digitais por parte de novas gerações de leitores.
Tavares, Enéias
doaj   +1 more source

Transmedia (storytelling?): un estudi crític polifònic

open access: yesArtnodes, 2016
Aquest article planteja alguns dels problemes fonamentals que sustenten el debat i la investigació recents sobre les narratives transmèdia i/o el transmedia storytelling.
Domingo Sánchez-Mesa Martínez   +3 more
doaj   +1 more source

Contemporary trends in transmedia storytelling. Transmedia television [PDF]

open access: yes, 2019
Transmedia storytelling is a process where integral elements of a fiction are systematically broaden through a number of distribution channels in order to create a coordinated form of entertainment. With each new medium accessible to the mass users has
Dudáček, Oto
core   +2 more sources

Transmedia Storytelling: Implicit Consumers, Narrative Worlds, and Branding in Contemporary Media Production

open access: yesInternational Journal of Communication, 2009
Many concepts have been developed to describe the convergence of media, languages, and formats in contemporary media systems. This article is a theoretical reflection on “transmedia storytelling” from a perspective that integrates semiotics and ...
Carlos Alberto Scolari
doaj  

5 examples of transmedia storytelling and activism

open access: yes, 2014
Transmedia storytelling and transmedia activism both afford and demand new approaches to telling our stories. Contemporary transmedia utilises multiple tools to engage audiences by creating stories that offer unique approaches to narrative, character ...
Hancox, Donna
core  

Transmedia Storytelling: Theoretical Foundations and Practical Applications [PDF]

open access: yes
openThis thesis explores the phenomenon of transmedia storytelling, a narrative strategy that spans multiple media platforms to create a unified and immersive storyworld.
KESHAVARZ, AMIRHOSSEIN
core  

From subject to collaborator: Transmedia storytelling and social research

open access: yes, 2017
New media technologies and the narrative turn in qualitative research have expanded the methods through which we gather and share the stories of groups who have traditionally been written about by others rather than telling their own stories to reveal ...
Donna Hancox, Hancox, Donna
core   +1 more source

Transmedia Critical| Advertising the Yellow Brick Road: Historicizing the Industrial Emergence of Transmedia Storytelling

open access: yesInternational Journal of Communication, 2014
  Tracing the industrial emergence of transmedia storytelling—typically branded a product of contemporary media convergence—this article provides a historicized intervention on the configuration of transmedia storytelling in U.S.
Matthew Freeman
doaj  

Un marketing générateur de contenus pour l’univers transmédia

open access: yesTerminal, 2013
Hélène Laurichesse met en avant le phénomène de brand content et d’advertainment pour expliquer l’hybridité des contenus entre marketing et narration transmédia. À travers de nombreux exemples tirés du cinéma, de la télévision et des marques, elle montre
Hélène Laurichesse
doaj   +1 more source

Stratégies narratives transmédias

open access: yesTerminal, 2013
Marida Di Crosta centre son article sur l’écriture scénaristique des stratégies de transmedia storytelling qui selon elle doit se décliner en volet. Elle explique que la temporalité liée à la mise en place de ces volets dans la stratégie demande un haut ...
Marida Di Crosta
doaj   +1 more source

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