Results 81 to 90 of about 3,214 (201)

Transmedia Storytelling in education: English language teachers' acceptance of application of Transmedia Storytelling to teaching contexts [PDF]

open access: yes, 2017
The increasing success of transmedia storytelling projects, which were mostly for marketing purposes, drew attention of the scholars and specialists from different areas.
Hale Saltik
core   +1 more source

La poética de la Nocilla: Transmedia Poetics in Agustín Fernández Mallo’s Complete Works.

open access: yesCaracteres: Estudios Culturales y Críticos de la Esfera Digital, 2014
Moving beyond current applications of transmedia storytelling, this essay looks at the work of Spanish author Agustín Fernández Mallo to explore how his engagement with the media landscape is both a revolution and a contribution to fundamental concepts ...
Alex Saum-Pascual
doaj  

Transmedia storytelling and the new era of media convergence in higher education, by Stavroula Kalogeras

open access: yesTransformative Works and Cultures, 2015
Stavroula Kalogeras. Transmedia Storytelling and the New Era of Media Convergence in Higher Education. New York: Palgrave Macmillan, 2014, hardcover, $100 (276p) ISBN 978-1137388360.
Katherine E. Morrissey
doaj   +1 more source

Story, History and Intercultural Memory

open access: yesVIEW Journal of European Television History and Culture, 2016
How can transmedia storytelling benefit to a documentary production in order to give historical archives a second life? Could it possibly help updating official archives, adding to the them amateur’s contributions?
Di Crosta, Marida, Leandro, Anita
doaj   +1 more source

All the News That’s Fit to Push: The New York Times Company and Transmedia Daily News

open access: yesInternational Journal of Communication, 2020
This feature article identifies three types of transmedia storyworlds—native, emergent, and feral—in the daily journalism work of The New York Times Company (NYT).
Kevin Moloney
doaj  

Co-Creation of Breast Cancer Risk Communication Tools and an Assessment of Risk Factor Awareness: A Qualitative Study of Patients and the Public in India. [PDF]

open access: yesCancers (Basel), 2023
Pillai D   +15 more
europepmc   +1 more source

The Poetics of German Transmedia Storytelling and World-building

open access: yes, 2020
The art of storytelling has always been subject to change. In this era of media convergence, transmedia storytelling has emerged as a distinct new form of narrative activity taking place across multiple interconnected media platforms.
Sarah Renger (9696414)
core   +1 more source

In the Warcraft Universe We Trust: An Analysis of Transmedia Advertising Strategies in the World of Warcraft Video Game Series (“Battle Chest 3.0,” “Cataclysm,” and “Mists of Pandaria”)

open access: yesInternational Journal of Communication, 2019
This study analyzes the transmedia strategies for the top-selling titles of the medieval-inspired video game saga World of Warcraft (WoW). We use a narrative analysis method that is applied to the phenomenon of video games whose narratives are built ...
Miguel Ángel Nicolás Ojeda   +2 more
doaj  

Transmedia (anti-storytelling) audiences

open access: yes
Transmedia storytelling-as a communicative process-is an established trend within media industries, captivating audiences and securing continued viewing/use of texts. Audiences may be charmed by transmedia strategies, but they also may resist them.
Gambarato, Renira R.,
core  

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