Results 271 to 280 of about 12,353,923 (294)
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Critical service logic: making sense of value creation and co-creation
Journal of the Academy of Marketing Science, 2012Christian Grönroos, Päivi Voima
exaly
What co-creation? An interactional creation framework and its implications for value creation
Journal of Business Research, 2018Kerimcan Ozcan, Venkatram Ramaswamy
exaly
Co‐innovation: convergenomics, collaboration, and co‐creation for organizational values
Management Decision, 2012Silvana Trimi, Sang M Lee
exaly
Co-production versus co-creation: A process based continuum in the hotel service context
International Journal of Hospitality Management, 2013Fevzi Okumus +2 more
exaly