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The dynamics of value co‐creation behavior: A systematic review and future research agenda
International Journal of Consumer Studies, 2023Value co‐creation (VCC) continues to gain traction as a marketing concept in several service contexts. Given the limited understanding of how the VCC process translates into customers' actual behavior, VCC behavior (VCCB) describes the involvement of ...
Shanu Jain, Kavita Sharma, Sarita Devi
semanticscholar +1 more source
Business Strategy and the Environment, 2023
The study assessed the mediating role of green organizational capabilities (green technology development, green operations, and green transactions), in the relationship between green value co-creation and organizational resilience among Chinese ...
Prasad Siba Borah +3 more
semanticscholar +1 more source
The study assessed the mediating role of green organizational capabilities (green technology development, green operations, and green transactions), in the relationship between green value co-creation and organizational resilience among Chinese ...
Prasad Siba Borah +3 more
semanticscholar +1 more source
2021
Well-being is of vital importance for individuals as well as society at large. UNs Sustainability Goal #17, ‘Partnership for the Goals', support co-creation and co-production as necessary approaches to reach public values such as citizenship, social justice, and well-being. However, co-creation and co-production is not enough.
Dina von Heimburg +2 more
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Well-being is of vital importance for individuals as well as society at large. UNs Sustainability Goal #17, ‘Partnership for the Goals', support co-creation and co-production as necessary approaches to reach public values such as citizenship, social justice, and well-being. However, co-creation and co-production is not enough.
Dina von Heimburg +2 more
openaire +1 more source
The mechanisms of value co-creation
Journal of Strategic Marketing, 2012Facilitated by a wide array of technological advancements, interaction between customers and companies is taking new forms and shapes that go beyond traditional exchange. Companies are no longer perceived as sole goods providers, nor customers regarded merely as sources of money.
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Journal of Travel Research, 2023
Senior tourists have their own travel behaviors and preferences and require specific resources from the tourism industry and the broader society. This study adopts customer-dominant logic to understand how participating in tourism activities can support ...
Daisy X. F. Fan +3 more
semanticscholar +1 more source
Senior tourists have their own travel behaviors and preferences and require specific resources from the tourism industry and the broader society. This study adopts customer-dominant logic to understand how participating in tourism activities can support ...
Daisy X. F. Fan +3 more
semanticscholar +1 more source
International Journal of Contemporary Hospitality Management
Customer value co-creation in robots-mediated hospitality encounters involves active collaboration between customers and robots. In such encounters, robot capabilities, which are their functionalities or operational competences, and robot personalities,
M. S. Balaji, Yangyang Jiang, Xiya Zhang
semanticscholar +1 more source
Customer value co-creation in robots-mediated hospitality encounters involves active collaboration between customers and robots. In such encounters, robot capabilities, which are their functionalities or operational competences, and robot personalities,
M. S. Balaji, Yangyang Jiang, Xiya Zhang
semanticscholar +1 more source
Effect of value co-creation on customer satisfaction: the mediating role of brand equity
Journal of Hospitality Marketing & Management, 2023Value co-creation (VCC) appears as one of the key trends in marketing and management to reactivate the connection with customers. The main objective of this study is to analyze the chain of direct effects: VCC -> Brand Equity (BE) -> Customer ...
O. González-Mansilla +2 more
semanticscholar +1 more source
Value co-creation in smart tourism destinations
Worldwide Hospitality and Tourism Themes, 2023PurposeThis study aims to describe the concept of smart tourism, placing emphasis on the smart tourism ecosystem and value co-creation concept within the system at a destination level.
Zanete Garanti
semanticscholar +1 more source
Journal of Research in Interactive Marketing, 2023
PurposeDigital transformations are altering service models and care delivery methods in healthcare. Artificial Intelligence (AI) represents the next wave of transformation in healthcare.
Eric L. Swan, J. Peltier, Andrew J. Dahl
semanticscholar +1 more source
PurposeDigital transformations are altering service models and care delivery methods in healthcare. Artificial Intelligence (AI) represents the next wave of transformation in healthcare.
Eric L. Swan, J. Peltier, Andrew J. Dahl
semanticscholar +1 more source
Tourists’ Value Co-Creation With Service Robots: Antecedents and Mechanisms
Journal of Hospitality & Tourism Research, 2023Recent research on the use of robotics in hospitality and tourism has called attention to tourists’ post-adoption behavior, including value co-creation.
Vera Shanshan Lin +4 more
semanticscholar +1 more source