Results 211 to 220 of about 1,255,569 (308)

Consumers Overestimate How Much Others Value Valenced Content

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Consumers often decide what to share by estimating how much others will value a piece of content. We show that these estimates are systematically miscalibrated for emotionally valenced material. Across four studies spanning controlled tasks and naturalistic contexts, people overestimated others’ valuation of valenced, especially negative ...
Fengshu Xie, Bruce Doré, Laurette Dubé
wiley   +1 more source

Harnessing Neuroscience in Social Advertising: From Emotional Impact to Cognitive Understanding and Intentional Behavior in Children and Adolescents

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This study examines emotional responses and their associations with Cognitive Understanding and Intentional Behavior following exposure to a social advertising video featuring historical female role models. Using a mixed‐methods approach that combines near‐infrared spectroscopy with survey data, it investigates how emotional responses observed
Patricia P. Iglesias‐Sánchez   +3 more
wiley   +1 more source

Are Start‐Up Acquisitions by Dominant Firms Driving Innovation or Killing Competition?

open access: yesManagerial and Decision Economics, EarlyView.
ABSTRACT This paper develops a sequential model to examine start‐up acquisitions in markets with network externalities, incorporating a pre‐entry strategic buyout option that allows the incumbent to integrate the start‐up's innovation, followed by post‐entry expenditure on coordination advertising, and defensive pricing strategies.
Adele Whelan, Kate Hynes
wiley   +1 more source

Demand‐Driven Mergers: Advertising, Differentiation, and Welfare

open access: yesManagerial and Decision Economics, EarlyView.
ABSTRACT We consider mergers that induce demand changes. We study the firms' incentives to submit a merger request and the competition authority's decision to approve the request. We show that merger‐induced demand changes help expand settings where the interests of firms and competition authority align, whereas contexts where their interests are ...
Felix Munoz‐Garcia   +2 more
wiley   +1 more source

Disease Burden, Temporal Trends, and Key Influencing Factors of Lower Respiratory Infections in Asia, 1990–2023: Based on GBD 2023

open access: yesMed Research, EarlyView.
In 2023, marked regional heterogeneity was observed across Asia: South Asia carried the highest incidence and prevalence, Central Asia had the highest DALY rate, Southeast Asia bore the highest mortality and East Asia and High‐income Asia‐Pacific generally had lower rates.
Lingxia Zhang   +13 more
wiley   +1 more source

Integrating Policies that Enable Minimally Processed Foods with Policies that Restrict Ultra-Processed Foods for Obesity and Noncommunicable Disease Prevention. [PDF]

open access: yesCurr Obes Rep
Lara-Arevalo J   +8 more
europepmc   +1 more source

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