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Some of the next articles are maybe not open access.

Forecasting Online Advertising Campaigns in the Wild

2013
Online advertising is a high and a constantly growing business with an elaborate complexity. An important position is occupied by intermediaries, such as ad networks, marketing agencies and companies specialized in delivering software for managing and displaying advertising campaigns.
Radoslaw Nielek   +4 more
openaire   +1 more source

Advertising Campaigns

Journal of Marketing, 1952
J. Robert Hilgert, Irwin Graham
openaire   +1 more source

Planning advertising campaigns

Vestnik of North-Ossetian State University, 2020
Zarina Kh. Bekmurzaeva   +1 more
openaire   +1 more source

THE ADVERTISING CAMPAIGN

Journal of the American Medical Association, 1950
openaire   +1 more source

Anti-nostalgia in Citroën’s Advertising Campaign

2014
According to Vladimir Jankelevitch, nostalgia is triggered by the regret of a subjective event, place or time. The fact that time is intrinsically both semelfactive1 and irreversible would cause our melancholic longing for the fugitive past. Thus, he explains: ‘It is not what is to be regretted that is regretted (because maybe there is nothing to ...
openaire   +2 more sources

Dynamic Budget Allocation for Social Media Advertising Campaigns: Optimization and Learning

European Journal of Operational Research, 2022
Eugene Khmelnitsky, Yossi Luzón
exaly  

A European Tobacco Advertising Ban

Ca-A Cancer Journal for Clinicians, 1998
J R Seffrin
exaly  

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