Results 91 to 100 of about 886,768 (308)
What do the papers sell? [PDF]
We model the market for news as a two-sided market where newspapers sell news to readers who value accuracy and sell space to advertisers who value advert-receptive readers. We show that monopolistic newspapers under-report or bias news that sufficiently
Fabrizio Germano, Matthew Ellman
core
Distinct Biotypes of Visual Perception in Major Depressive Disorder
Advanced Science, EarlyView.In a discover dataset (272 acute MDD patients), this work identifies a novel depression biotype characterized by impaired visual motion perception, using machine learning clustering. An independent dataset confirms the robustness of this biotype through cross‐validation and demonstrates its generalizability.
Zhuoran Cai +13 more
wiley +1 more source
Impact of advertising and sales promotion expenses on the sales performance of Jordanian companies: The moderating role of firm size [PDF]
Innovative MarketingThis study aimed at analyzing the effect of sales promotion and advertising expenses on sales performance, considering firm size as a likely moderating variable.This research conducted regression analyses on 474 Jordanian companies based on the firm’s ...
Mohammad Fawzi Shubita +5 more
doaj +1 more source
Advanced Science, EarlyView.In this work, we propose a CMP method for InP using NH4PF₆, which hydrolyzes under In3+ catalysis to form reactive species. These convert InP into low‐binding‐energy fluorides, facilitating removal and dissolution. The process delivers high material removal rates, smooth surfaces, and fluorine passivation that lowers defect density and improves ...
Shigong Fu +5 more
wiley +1 more source
Advertising vs. R&D: Relative effectiveness on brand equity
South African Journal of Business Management, 2015 This study examines whether advertising can contribute directly to brand equity and, if it can, determines how much value advertising can deliver to brands and firms using the secondary data from various sources.
J. Jeong
doaj +1 more source
Targeted Advertising in Magazine Markets [PDF]
We examine the scope and value of targeted advertising in the magazine industry. We use data on reader characteristics at individual media, in contrast to previous work that has needed to infer this information from aggregate data.
Ambarish Chandra, Ulrich Kaiser
core
Advanced Energy Materials, EarlyView.A fluorinated cyclic ether, FDOL, is shown to stabilize Mg metal anodes by tuning Mg2+ solvation of the G2 electrolyte. The G2‐FDOL electrolyte suppresses passivation and thick, diffusion‐blocking Mg deposits, enabling more uniform Mg plating/stripping and sustained interfacial reactions.
Hafiz Ahmad Ishfaq +9 more
wiley +1 more source
Targeting in Advertising Markets: Implications for Offline vs. Online Media [PDF]
We develop a model with many advertisers (products) and many advertising markets (media). Each advertiser sells to a different segment of consumers, and each medium has a different ability to target advertising messages.
Alessandro Bonatti, Dirk Bergemann
core
Cyber-Democracy or Cyber-Hegemony? Exploring the Political and Economic Structures of the Internet as an Alternative Source of Information [PDF]
, 2005 Although government regulation of the Internet has been decried as undercutting free speech, the control of Internet content through capitalist gateways???namely, profit-driven software companies???has gone largely uncriticized. The author argues that
Frechette, Julie
core
Swedish farmers' approval of nudges
Agribusiness, EarlyView.Abstract Interest in the use of behavioral policy approaches, such as nudges, has strongly increased over the past years, including in the domains of food, agricultural and environmental policies. While the approval of nudges among the general public has been studied extensively, we know little about the attitude of farmers toward nudging. Farmers may (
Liesbeth Colen +2 more
wiley +1 more source