Results 11 to 20 of about 93,940 (265)
Cogent Business & Management, 2021 Consumer animosity represents discomfort towards foreign goods, services and brands originating in countries with which there is some kind of conflict; in this way, a better understanding of consumer behavior in respect of hostilities between countries ...
Jose Andres Areiza-Padilla
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The influence of socio-psychosocial factors on product judgments and willingness to buy foreign products of Generation Z in Vietnam’s cross-border e-commerce [PDF]
Innovative MarketingThe digital economy has bridged gaps between nations, significantly boosting the popularity of cross-border e-commerce and online purchases. This study investigates the socio-psychological factors influencing Generation Z’s willingness to purchase ...
Tran Thanh Trung, Hoang Van Long
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Effects of the Republic of Serbia’s citizens’ patriotism and animosity towards the European union on consumer ethnocentrism [PDF]
Economic Horizons, 2017 Economic, political and militaristic tensions between countries are present throughout the world. The devastating effects of the global financial crisis are still generating the ever-increasing instability of the world economy. Patriotism and nationalism,
Veljko Marinkovic
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Analysis of the impact of consumer animosity on purchase decisions [PDF]
مدیریت بازرگانی, 2016 Consumer animosity, as one of the limiting factors in the globalization of the markets, and its effects on purchasing decisions, is one of the most important issues in the field of marketing and consumer behavior which has been the subject of few ...
Faezeh Abbasi +2 more
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INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY, 2014 This paper provides an inclusivereview of the literatureconcerning the consequences and antecedents of animosity on consumer purchasing intentions. Consumer animosity has attracted a lot of attention in the international marketing and business literature in previous years and was found to have various effects on consumer behavior as a result of a ...
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Organizations and Markets in Emerging Economies, 2021 With the long history of the relationship between Indonesia and China, various sentiments may arise and influence the consumer purchasing decision. This study aims to determine the impact of animosity towards China, religiosity, and allocentrism of the ...
Kunthi Afrilinda Kusumawardani +1 more
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COUNTRY OF ORIGIN, ANIMOSITY AND BRAND PERCEPTION [PDF]
EURINT, 2018 The consumers’ perception regarding a product’s country of origin, which may sometimes include negative feelings towards that country, may influence their decision to choose or reject that product.
Adriana MANOLICĂ +2 more
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Identifying negative images and it's causes towards Iran's export nation brand [PDF]
مطالعات مدیریت راهبردی, 2023 Introduction: Review of researches in the field of nation brand shows a few studies in recognizing and examining negative images of exporting countries.
Mohammad Reza Bolour Parsa +2 more
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Journal of Social and Political Psychology, 2023 Much recent work has focused on Americans’ positive and negative feelings toward their own and opposing political parties. However, there is neither a consensus on how to model such partisan affect, nor a detailed understanding of its consequences for ...
Adi Wiezel, John K. Wagner
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An Investigation on Iranian Consumer's Religiosity Effect on Intention to buy Hostile Country Products [PDF]
مدیریت بازرگانی, 2018 Iran’s revolution in 1979 has shown its Islamic framework from the beginning and always has been endeavoring to keep alive this matter in public minds. Among this, the United States limitless support from Israel became the symbol of US animosity against ...
Abolghasem Mira +2 more
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