Results 251 to 260 of about 47,029 (297)

Patients' loyalty to primary care institutions and associated factors in China: a cross-sectional study. [PDF]

open access: yesBMC Health Serv Res
Li L   +15 more
europepmc   +1 more source

Does attitudinal loyalty influence behavioral loyalty? A theoretical and empirical study

Journal of Retailing and Consumer Services, 2007
Abstract Despite a plethora of studies on brand loyalty spanning over last three decades, the research paradigm is unique in its inability to produce generalizable results. The research suffers from a lack of agreement over the operationalization of the construct of the brand loyalty. Many researchers [e.g., Kahn, B.E., Kalwani, M.U., Morrison, D.G.,
Subir Bandyopadhyay, Michael Martell
openaire   +3 more sources

A Link Between Attitudinal and Behavioral Loyalty of Service Customers

Business Perspectives and Research, 2020
Past research works in the area of customer loyalty are insufficient to provide clear understanding of linkage in attitudinal and behavioral loyalty. In order to explain this linkage, present research tests the relationship between two forms of customer loyalty: attitudinal and behavioral.
Shivani Saini, Jagwinder Singh
openaire   +3 more sources

Impact of hotels’ sustainability practices on guest attitudinal loyalty: application of loyalty chain stages theory

Journal of Hospitality Marketing & Management, 2019
Considering the significance of the term “green” in the hotel industry, relatively little is known about hotels’ performances of conservation management and its impact on guest eco-friendly decisio...
Han, H, Yu, J, Lee, JS, Kim, W
openaire   +4 more sources

Relationships Between Involvement and Attitudinal Loyalty Constructs in Adult Fitness Programs

Journal of Leisure Research, 1996
The primary intent of the present study was to investigate the relationships among the participants' attitudinal loyalty profiles and involvement profiles.
openaire   +3 more sources

How does employee commitment impact customers' attitudinal loyalty?

Journal of Hospitality and Tourism Insights, 2021
PurposeStudies in hospitality and tourism have seldom investigated the role of employee commitment to building customers' attitudinal loyalty. This study examines the impact of employee commitment on customers' attitude-based loyalty. The study contributes to knowledge of how employees' affective attitude (i.e. employee commitment) impacts and mediates
Elizabeth Agyeiwaah   +2 more
openaire   +1 more source

Measuring Attitudinal Loyalty: Separating the Terms of Affective Commitment and Attitudinal Loyalty

Journal of Sport Management, 2008
Current marketing research on attitudinal constructs such as commitment and loyalty is characterized by conceptual confusion and overlap. This study aims to improve the clarity of these terms by separating the commitment and loyalty constructs. It also provides a new scale for measurement of team loyalty.
Bob Heere, Geoff Dickson
openaire   +1 more source

Attitudinal loyalty, behavioural loyalty and social media: An introspection

The Marketing Review, 2013
The advent of social media in early 2000, though largely used as an interface among individuals to build, share opinions and establish relationships, also has its implications for marketing in business. Social media has been sufficiently used as an important tool to acquire new customers.
Hawkins, Kerrie, Vel, Prakash
openaire   +2 more sources

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