Results 1 to 10 of about 98,604 (302)
Behavioural loyalty towards store brands [PDF]
Journal of Retailing and Consumer Services, 2007 This paper applies a consumer brand choice model to measure store brand (SB) loyalty. The aim of this paper is to examine whether SB loyalty is different across categories, and we focus on risk perception as an explanatory variable. The model is estimated using ACNielsen Spanish household scanner panel data on two laundry detergent categories
Labeaga, José M. +2 more
core +12 more sources
Determinants of patient behavioural loyalty on primary health centres: Evidence from a cross-sectional study in Indonesia [version 2; peer review: 2 approved] [PDF]
F1000Research, 2022 Background: Patients’ loyalty to visit and use the services provided by the primary health centers (PHCs) is an important requirement of a patient referral system in many countries.
Yossi Diantimala +3 more
doaj +2 more sources
Business and Finance Journal, 2021 This day, social media has been developing. This media was used with company to close with consumer and gain more loyalty to brand. OVO Company have doing many activities in Instagram but the number of active customers not as much as their competitors ...
Mikhael Ming Khosasih +1 more
doaj +3 more sources
Local Food Shopping: Factors Affecting Users’ Behavioural E-Loyalty [PDF]
Administrative Sciences, 2018 While most research on electronic commerce has focused on customer behaviour according to websites’ functional tasks, consumers are influenced by many other factors such as website content and design, especially in online food shopping. This is the
Maria Francisca Blasco Lopez +2 more
doaj +5 more sources
Brand Loyalty: Impact of Cognitive and Affective Variables [PDF]
Annals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics, 2009 Studies on brand loyalty typically focus on the behavioural side ofbrand loyalty or on the attitudinal side. Rare are the studies that examinesimultaneously both components of brand loyalty.
Mourad TOUZANI, Azza TEMESSEK
doaj +2 more sources
How Does Job Dissatisfaction Fuel Nurse Exit, Voice, Loyalty, and Neglect (EVLN) Behaviours? Insights From Dynamic Game Theory and a Cross‐Sectional Survey [PDF]
Nursing OpenAims This study explores how nurses' job dissatisfaction influences their behavioural responses—exit, voice, loyalty, and neglect (EVLN)—within the framework of organisational behaviour, focusing on the Chinese cultural context using dynamic game theory.
Jackie Zhanbiao Li +3 more
doaj +2 more sources
Creativity StudiesCompanies allocate significant resources in loyalty programs with the primary goal of enhancing customer loyalty. However, the effectiveness of these programs is now a subject of academic debate.
Kristina Zikienė +2 more
doaj +3 more sources
Loyalty trends and issues in tourism research [PDF]
Tourism and Hospitality Management, 2020 Purpose – Loyalty, a behavioural pattern of guests, is an unpredictable phenomenon, changeable over time, adaptable to market trends and measurable only through market research.
Marina Laškarin Ažić +2 more
doaj +1 more source
Management, 2022 Research question: This study aims to propose and empirically examine a relationship quality model in a grocery retail setting in Serbia. Motivation: Whereas relationship quality has been extensively studied in B2B settings and in developed economies ...
Jaroslav Dado +2 more
doaj +1 more source
A study on improving employees’ behaviour towards increasing students’ loyalty: the mediating role of need understanding, service quality, and intimacy among students in Kenya [PDF]
Management Science Letters, 2018 During the past few years, there have been various studies on the relationship between academic behavior, teaching and student retention but not much has been on administration staff and students.
Hayford Amegbe +2 more
doaj +1 more source