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Journal of Retailing and Consumer Services, 2016
Abstract This study takes its cues from the Theory of Reasoned Action (TRA), service quality, and the broaden-and-build theory of positive emotions to investigate the effect of casino service attributes on gambler loyalty. The posited theoretical model was tested using Structural Equation Modeling with a sample of 4511 gamblers.
Anil Bilgihan +2 more
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Abstract This study takes its cues from the Theory of Reasoned Action (TRA), service quality, and the broaden-and-build theory of positive emotions to investigate the effect of casino service attributes on gambler loyalty. The posited theoretical model was tested using Structural Equation Modeling with a sample of 4511 gamblers.
Anil Bilgihan +2 more
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The Nature of Industrial Source Loyalty: An Attitudinal Perspective
2015Loyalty represents an important outcome of buyer-seller relationships, with major implications for the design of industrial marketing strategies. Source loyalty is the behavioral predisposition that tends to favor previous suppliers with whom the buyer is familiar (Jarvis and Wilcox, 1977; Morris and Holman, 1986).
Michael H. Morris +2 more
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A BRAND EXPERIENCES��� CONCEPTUAL MODEL FOR VISITORS��� ATTITUDINAL LOYALTY
2016tourismos, Vol. 11 No. 4 (2016)
Kavoura, Androniki +1 more
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Attitudinal and Behavioral Aspects of Loyalty in the Screen-Golf Industry
Journal of Quality Assurance in Hospitality & Tourism, 2014Although screen-golf ranks among the fastest-growing leisure and recreation trends in Korea over the past several decades, a clear explication about the formation of screen-golf participants’ loyalty remains lacking. Filling this gap, the present study attempted to provide an understating of the attitudinal and behavioral loyalty-development processes ...
Heesup Han, David Paul Woods
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International Journal of Mental Health and Addiction, 2022
Samantha J. Hollingshead +1 more
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Samantha J. Hollingshead +1 more
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The influence of coproduction’s factors and corporate image toward attitudinal loyalty
Journal of Islamic Marketing, 2018Purpose Islamic banking system has become mainstream with the increasing popularity and demand of its products and services, including that of non-Muslims and even among the Western market. This paper aims to attempt to explore the factors that influence the co-production of services as well consumer attitudinal loyalty based on consumers’ perception ...
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