Results 41 to 50 of about 150,771 (303)
The Study on Digital Marketing Influences on Sales for B2B Start-Ups in South Asia
South Asia has seen a digital revolution in recent years. The number of persons who use the internet has risen drastically. They use it for shopping, social media and online sales.
Iqbal Thonse Hawaldar +4 more
semanticscholar +1 more source
B2B or Not to Be: Does B2B E-Commerce Increase Labour Productivity? [PDF]
We implement an endogeneous switching-regression model for labour productivity and firms' decision to use business-to-business (B2B) e-commerce. Our approach allows B2B usage to affect any parameter of the labour productivity equation and to properly ...
Bertschek, Irene +2 more
core +2 more sources
APPROACH TO ESTIMATION OF THE MARKET VOLUME FOR COMPANIES OPERATING IN THE B2B SEGMENT
This article shows the approach for estimating amount of alive enterprises inRussia. The main focus is on the way of detecting an business-active companiesusing the formal signs. The author proposes some signs for indicating of thebusiness activity.
Alla B. Kochergina
doaj +1 more source
Optimal ordering and pricing strategies in the presence of a B2B spot market
In the current paper, we examine the effect of a B2B spot market on the strategic behavior and the performance of a reseller who continues to use the traditional channel while participating in a B2B spot market.
LIU, Liming, WANG, Shouyang, XING, Wei
core +1 more source
Primer in B2B brand-building strategies with a reader practicum [PDF]
This primer examines the empirical evidence about business-to business (B2B) brands and its implications for brand strategy. Some of world's most valuable brands are predominantly B2B in nature, however brand marketing texts typically assume a consumer ...
Glynn, MS
core +1 more source
BUSINESS-TO-BUSINESS ADAPTATION – CUSTOMER PERSPECTIVE
Adaptation is an essential process of business-to-business relationships. It is through the adaptation that relationship develops. The research presented in this paper shows that even in the specific conditions of the construction industry, adaptations ...
Grzegorz Leszczyński
doaj +2 more sources
Business students’ intentions to apply to business-to-business sales jobs: A case study
As modern business-to-business (B2B) sales have become more complex; recruiters are turning to business schools to find educated and motivated sales professionals to fill the employment demand gap that has risen. This study provides important information
Titta Pitman +2 more
doaj +1 more source
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
Business-to-business e-commerce: an innovative tool for food chain management [PDF]
A supply chain is a network of facilities and distribution options that performs the functions of procurement of materials, transformation of these materials into intermediate and finished goods, and the distribution of the final goods to customers. The
Vlachos, Ilias
core
ABSTRACT This study analyzes the effects of value co‐creation and creation of shared value in agricultural input marketing. This study used a sample of 178 agricultural companies in Costa Rica. The data were analyzed using partial least squares structural equation modeling (PLS‐SEM) with SMART PLS software. Our findings reveal the significant influence
Luis Ricardo Solís‐Rivera +1 more
wiley +1 more source

