Results 241 to 250 of about 2,417,696 (289)

Religious beliefs and consumer behaviour: from loyalty to boycotts

Journal of Islamic Marketing, 2012
Purpose – In a constantly changing and increasingly globalised world, religions still play a significant role in influencing social and consumer behavior. The purpose of this paper is to develop a conceptual model that explores the link between religious beliefs and consumers ' boycotts towards particular ...
Khalil Al-Hyari, Muhammed Alnsour, Ghazi Al-Weshah, Mohamed Haffar   +3 more
openaire   +1 more source

Consumer perceptions of green products, purchasing behaviour and loyalty

2022
Green products have gained prominence on the market largely due to their perceived benefits of environmental sustainability. In view of the growth in influence of green products, the objectives of the study were to determine the impact of product quality on purchase intention for green products; ascertain the influence of environmental concerns on ...
openaire   +2 more sources

Experience Matters: Exploring the Impact of User Experience on Stickiness and Loyalty in OTT Platforms

International journal of human computer interactions
This study examines how different user experience (UX) dimensions (cognitive, affective, sensorial, behavioural) affect user stickiness and loyalty on Over-the-Top (OTT) platforms, which are becoming increasingly important in the entertainment industry ...
Ajith T. Nandukrishna, Sridevi Periaiya, Linda Susan Mathew   +2 more
semanticscholar   +1 more source

Key drivers of behavioural loyalty in airline choice.

Tourism Management, 2011
This study investigates drivers of airline loyalty. It contributes to the body of knowledge in the area by investigating loyalty for a number of a priori market segments identified by airline management and by using a method which accounts for the multi-step nature of the airline choice process.
Dolnicar, Sara, Grabler, Klaus, Grün, Bettina, Kulnig, Anna   +3 more
openaire   +1 more source

Evidence that loyalty is a natural behaviour

2011
Traditionally 'loyal' behaviour is viewed as something that must be earned (or bought) by marketers, i.e. a consequence of marketing actions (e.g. differentiation, service quality) and consumers' subsequent attitudinal preferences for particular brands. Yet loyalty is one of the most prevalent, marked characteristics of consumer behaviour.
openaire   +1 more source

Evaluating specific service quality aspects which impact on customers’ behavioural loyalty in high-tech internet services

, 2016
Paramaporn Thaichon, Charles Jebarajakirthy   +1 more
semanticscholar   +1 more source

A Study on Consumer Behavioural insights on Brand Loyalty

Abstract: Consumer behaviour is a multifaceted domain influenced by psychological, social, and economic factors that shape individuals' decisions in the marketplace. Understanding consumer behaviour is pivotal for businesses to anticipate market trends and tailor marketing efforts effectively.
Pande, Dr. Anil, Patil, Shruti
openaire   +1 more source

Habitual behaviour: design for automaticity during customer loyalty decisions

2022
Mahr, Dominik, Hilken, Tim, Bressgott, Timna   +2 more
openaire   +1 more source

The impact of the new wine common market organization (CMO) on behavioural loyalty towards product attributes: A case from Italy

, 2014
A. Corsi, Sara R. Overton, L. Casini
semanticscholar   +1 more source

Game on! How gamified loyalty programs boost customer engagement value

International Journal of Information Management, 2021
Linda D Hollebeek
exaly