Results 101 to 110 of about 2,397,049 (354)
Brand placement in music videos: the effect of brand prominence and artist connectedness on brand recall and brand attitude [PDF]
, 2012 This study uses a 2 by 2 between subjects factorial design to investigate the impact of brand prominence and artist connectedness on brand placement effectiveness in music videos.
Cauberghe, Veroline +4 more
core
An empirical assessment of factors affecting the brand-building effectiveness of sponsorship [PDF]
, 2014 Purpose: This study assesses, in two different live sponsorship environments, the contribution of sponsorship to consumer-based brand equity. Design/methodology/approach: The study adopts a quantitative survey methodology, employing self-administered
Donlan, Leah K
core +2 more sources
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Objective To compare the efficacy and safety of roxarestat versus recombinant human erythropoietin (rhEPO) in the management of renal anemia in patients undergoing maintenance hemodialysis. Methods This was a prospective, open‐label, randomized controlled trial.
Lingling Chen, Junjie Zhu, Qiaonan Ge
wiley +1 more source
Analysis of volatile flavor compounds in soaked plum wine based on HS-SPME-GC-MS [PDF]
Zhongguo niangzaoIn this study, three kinds of soaked plum wine (whole fruit wine, pulp wine and kernel wine) were prepared by using whole fruit, pulp and kernel of plum as raw materials. The contents of ethyl carbamate (EC) and volatile aroma components in the wine were
CAO Hong, LIU Taotao*, SUN Xizhen, LI Qiang, XIONG Yaqing, WANG Zhe, YANG Wen, HUANG Xiuhua, NI Shugan
doaj +1 more source
The national image of global brands [PDF]
, 2002 As the Chinese use characters based on ideograms, international brands have to choose a proper Chinese name for the market. This paper presents the findings from a detailed study of the Chinese names of 100 international brands along three dimensions ...
Fan, Y
core +1 more source
Dietary Protein Intake and Peritoneal Protein Losses in Peritoneal Dialysis Patients
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Introduction Peritoneal dialysis (PD) patients lose protein in their waste dialysate, potentially increasing their risk for malnutrition. We wished to determine whether there was any association between losses and dietary protein intake (DPI). Methods DPI was assessed from 24‐h dietary recall using Nutrics software.
Haalah Shaaker, Andrew Davenport
wiley +1 more source
Effects of adding Chinese medicinal materials to the Green-covering Guanyin Tuqu on flavor components of light-flavor Baijiu [PDF]
Zhongguo niangzaoIn order to investigate the effects of 10 Chinese medicinal materials (cinnamon, clove, Salviae miltiorrhizae, ginseng, Astragalus Membranaceus, Pericarpium Citri Reticulatae (Chenpi), Angelica sinensis (Danggui), Ligusticum Chuanxiong (Chuanxiong ...
JIANG Wei, LI Rui, JIANG Dan, TANG Jie, LIN Bin, LI Qun, ZHANG Jingjing, KE Hanbing, YANG Qiang, CHEN Shenxi
doaj +1 more source
Fetal Brain Tumor Harboring a Unique ROCK1::BRAF Fusion
Pediatric Blood &Cancer, EarlyView.
Marllon Cindra Sant'Ana +8 more
wiley +1 more source
Therapeutic Apheresis and Dialysis, EarlyView.ABSTRACT Introduction Pre‐dilution online hemodiafiltration (Pre‐HDF) is predominantly used in Japan, whereas post‐dilution online HDF (Post‐HDF) is more common in Europe. An asymmetric cellulose triacetate (ATA) membrane may improve biocompatibility.
Kenji Sakurai +4 more
wiley +1 more source
Research progress on guaiacol compounds in Baijiu [PDF]
Zhongguo niangzaoGuaiacol compounds are a kind of important flavor compounds widely existing in Chinese Baijiu. Among them, guaiacol, 4-methylguaiacol, 4-ethylguaiacol, and 4-vinylguaiacol, possessing the characteristics of low flavor threshold and diverse activities ...
TANG Jie, LIN Bin, SHAN Yimin, RUAN Song, JIANG Wei, LI Qun, YANG Shengzhi, YANG Qiang, DU Jiawei, CHEN Shenxi
doaj +1 more source