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PENGARUH AKTIVITAS PEMASARAN MEDIA SOSIAL TERHADAP LOYALITAS BRAND YANG DIMEDIASI EKUITAS BRAND DAN KEPERCAYAAN BRAND PADA PELANGGAN INDIHOME SURABAYA [PDF]
, 2023 Penelitian ini bertujuan untuk menganalisa pengaruh social media marketing activities terhadap loyalitas brand yang dimediasi ekuitas brand dan kepercayaan brand pada pelanggan Indihome Surabaya. Teknik pengambilan sampel menggunakan probability sampling
MAZIDAH, FIRLI LAILATUL
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Understanding brands, branding and brand equity [PDF]
Interactive Marketing, 2003 Branding has become a top management priority which has necessitated that all members of an organisation have an understanding and appreciation of some branding basics. Towards that goal, this paper outlines some important principles of brands, branding and brand equity.
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Frontiers in Nutrition, 2022 ObjectiveLactobacillus paragasseri SBT2055 (LG2055) has been reported to show immunostimulating effects. This study aimed to investigate the effects of LG2055 on the subjective symptoms of the physical condition in healthy adults.Materials and methodsIn ...
Eiji Kobatake +5 more
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Jurnal Minfo Polgan, 2023 Perkembangan pariwisata di Indonesia berkembang sangat pesat karena Indonesia memiliki banyak tempat wisata menarik dan oleh-oleh khas Indonesia. Oleh karena itu, tujuan dari riset penelitian ini ialah untuk mengidentifikasikan apakah Kualitas Terpercaya, Kepuasan Merek, Kesadaran Merek, Cinta Merek, dan Kepercayaan Merek mampu mempengaruhi loyalitas ...
Nuzula Agustin, Isnaini +6 more
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Natural Nrf2 Activators from Juices, Wines, Coffee, and Cocoa
Beverages, 2020 Juices, wine, coffee, and cocoa are rich sources of natural polyphenolic compounds that have potent antioxidant activities proven by in vitro and in vivo studies. These polyphenolic compounds quench reactive oxygen and nitrogen species (RONS) or reactive
Mallique Qader +4 more
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The Effect of Dietary Energy and Protein Levels on Production in Breeding Female Ostriches. [PDF]
, 2003 1. In a study spanning two breeding seasons, we assessed the effect of different dietary energy and protein levels on body mass, body condition, and egg production of female ostriches. 2.
Brand, T.S., Brand, Z., Brown, Chris
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Branding and the risk management imperative [PDF]
, 2018 In an increasingly risky socioeconomic environment, management needs to proactively consider brand-related risks. To understand brands as tools for risk management, they need to understand four types of brand risk: brand reputation risk, brand dilution ...
Fournier, Susan, Srinivasan, Shuba
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Transfer of brand knowledge in business-to-business markets: A qualitative study [PDF]
, 2009 This is the author's accepted manuscript (under the provisional title "Transfer of brand knowlede in business-to-business markets by brand when personified as a human: A qualitative study").
Michael Bourlakis +3 more
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An empirical assessment of factors affecting the brand-building effectiveness of sponsorship [PDF]
, 2014 Purpose: This study assesses, in two different live sponsorship environments, the contribution of sponsorship to consumer-based brand equity. Design/methodology/approach: The study adopts a quantitative survey methodology, employing self-administered
Donlan, Leah K
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BioTechniques, 2020 Carbohydrate-deficient transferrin (CDT) is a reliable biomarker for chronic alcohol abuse. We developed a method for CDT analysis by capillary isoelectric focusing, followed by immunodetection directly in the capillary, in an automated fashion and on a ...
Jiaqi Wu +3 more
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