Results 71 to 80 of about 493,888 (314)
Reciprocal control of viral infection and phosphoinositide dynamics
Phosphoinositides, although scarce, regulate key cellular processes, including membrane dynamics and signaling. Viruses exploit these lipids to support their entry, replication, assembly, and egress. The central role of phosphoinositides in infection highlights phosphoinositide metabolism as a promising antiviral target.
Marie Déborah Bancilhon, Bruno Mesmin
wiley +1 more source
Mehi River Lagoon in Mary Brand Park, Moree [picture] /
Also available in an electronic version via the Internet at: http://nla.gov.au/nla.pic-an11306721 ...
Brand, Fiona MacDonald.
core
Consumer negativity towards brands: Brand hate or brand switch
Purpose- Consumer negativity is one of crucial concepts for understanding and evaluating consumers in today’s world, since emotions play key role for consumer decision making. The study aims to examine consumer negativity with related concepts (brand hate and brand switch) in Turkey context.
PİNARBASİ, Fatih, ENGİNKAYA, Ebru
openaire +3 more sources
Fluorescent probes allow dynamic visualization of phosphoinositides in living cells (left), whereas mass spectrometry provides high‐sensitivity, isomer‐resolved quantitation (right). Their synergistic use captures complementary aspects of lipid signaling. This review illustrates how these approaches reveal the spatiotemporal regulation and quantitative
Hiroaki Kajiho +3 more
wiley +1 more source
Customer advocacy and brand development
Purpose – The purpose of this article is to define and explore the strategic value of customer advocacy through the lens of the brand management literature. Design/methodology/approach – The paper reviews recent analysis of the value and vulnerabilities
Lawer, Christopher, Knox, Simon
core +1 more source
Fermented grapeseed oil repairs chemically damaged hair via enhanced permeability mechanisms
Human hair is a biopolymer composed of keratin filaments, lipids, pigments, and water. Chemical treatments of hair, such as dyeing, perming, and bleaching, can impair the integrity of the hair protein structure and accelerate the loss of water and lipids,
Nan Wu +5 more
doaj +1 more source
Protein pyrophosphorylation by inositol pyrophosphates — detection, function, and regulation
Protein pyrophosphorylation is an unusual signaling mechanism that was discovered two decades ago. It can be driven by inositol pyrophosphate messengers and influences various cellular processes. Herein, we summarize the research progress and challenges of this field, covering pathways found to be regulated by this posttranslational modification as ...
Sarah Lampe +3 more
wiley +1 more source
We reconstituted Synechocystis glycogen synthesis in vitro from purified enzymes and showed that two GlgA isoenzymes produce glycogen with different architectures: GlgA1 yields denser, highly branched glycogen, whereas GlgA2 synthesizes longer, less‐branched chains.
Kenric Lee +3 more
wiley +1 more source
How well does brand personality predict brand choice ? [PDF]
The research proposes a methodology allowing both the construction of a brand personality scale and the test of the ability of the scale to predict brand choice. A brand personality scale is developed and tested via exploratory and confirmatory analyses.
Pierre Valette-Florence +3 more
core
Transfer of brand knowledge in business-to-business markets: A qualitative study [PDF]
This is the author's accepted manuscript (under the provisional title "Transfer of brand knowlede in business-to-business markets by brand when personified as a human: A qualitative study").
Michael Bourlakis +6 more
core +1 more source

