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Pengaruh Ekuitas Merek (Brand Equity) Terhadap Keputusan Konsumen Dalam Membeli Produk Handphone Blackberry (Studi Kasus Mahasiswa Universitas Muhammadiyah Surakarta) [PDF]

open access: yes, 2012
Tujuan dalam penelitian ini adalah: (1) Untuk menganalisis pengaruh kesadaran merek ( brand awareness) terhadap keputusan pembelian handphone BlackBerry, (2) Untuk menganalisis pengaruh persepsi kualitas ( perceived quality ) terhadap keputusan ...
NURTAQWA , EVA
core  

Paraneoplastic Lupus Nephritis in a Child With Neuroblastoma Recurrence

open access: yes
Pediatric Blood &Cancer, EarlyView.
Gabriele Mortari   +9 more
wiley   +1 more source

Revealing the structure of land plant photosystem II: the journey from negative‐stain EM to cryo‐EM

open access: yesFEBS Letters, EarlyView.
Advances in cryo‐EM have revealed the detailed structure of Photosystem II, a key protein complex driving photosynthesis. This review traces the journey from early low‐resolution images to high‐resolution models, highlighting how these discoveries deepen our understanding of light harvesting and energy conversion in plants.
Roman Kouřil
wiley   +1 more source

Examining the factors effective on brand equity from potential and actual customer’s viewpoint

open access: yesMarketing i Menedžment Innovacij, 2017
The aim of the article. The main purpose of the present study is to survey and elaborate on the factors effective on brand equity from the potential and actual customer’s viewpoint. The results of the analysis.
H. Gharehbiglo   +3 more
doaj  

PENGARUH KESADARAN MEREK, PERSEPSI KUALITAS, DAN ASOSIASI MEREK TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE SAMSUNG (Studi Kasus Mahasiswa Program Studi Pendidikan Ekonomi STKIP PGRI Sumatera Barat

open access: yesEconomica, 2017
This study aimed to analyze: 1) The extent to which influence the purchasing decision of brand awareness of Samsung mobile phones. 2) The extent to which the influence of perceived quality on Samsung mobile phone purchase decision. 3) The extent to which
Vika Yulia Sari
doaj   +1 more source

Pengaruh Penggunaan Celebrity Endorser, Brand Association dan Brand Image Terhadap Keputusan Pembelian (Studi Kasus Iklan Luwak White Cofee Versi Lee Min Ho Tahun 2016 Pada Pelanggan Luwak White Coffee)” [PDF]

open access: yes, 2016
This study aimed to analyze the influence of celebrity endorser, Association brand and brand image of the customer's purchasing decision Luwak White Coffee. Purchasing decisions is an important thing to do a company to know how much the consumer purchase
, Dra. Wafiatun Mukharomah, M.M.   +1 more
core  

Pengaruh Brand Awareness, Brand Association, dan Percieved Quality

open access: yesFORUM EKONOMI, 2018
After a literature review and hypothesis formulation, data collected through questionnaire method to 82 people consumer of water purifiers Forbes in Samarinda which is obtained by using the purposive sampling technique. Thisresearch was conducted by using multiple linier regression.
openaire   +2 more sources

Mapping the evolution of mitochondrial complex I through structural variation

open access: yesFEBS Letters, EarlyView.
Respiratory complex I (CI) is crucial for bioenergetic metabolism in many prokaryotes and eukaryotes. It is composed of a conserved set of core subunits and additional accessory subunits that vary depending on the organism. Here, we categorize CI subunits from available structures to map the evolution of CI across eukaryotes. Respiratory complex I (CI)
Dong‐Woo Shin   +2 more
wiley   +1 more source

Analisis Asosiasi Merek, Nilai Produk, dan Kualitas Pelayanan, Serta Pengaruhnya terhadap Kepuasan dan Loyalitas Konsumen Sepeda Motor di Bekasi

open access: yesJurnal Siasat Bisnis, 2011
The objectives of the research are: 1) to describe brand association, product value, service quality, consumer satisfaction and loyalty of motorcycle in Bekasi; 2) to test the influence of brand association, product value and service quality on consumer ...
Mohammad Rizan, Harun Arrasyid
doaj   +4 more sources

MEMAHAMI EKUITAS MEREK PERGURUAN TINGGI: PENELITIAN EMPIRIS PADA STIE SURAKARTA, JAWA TENGAH, INDONESIA

open access: yesJurnal Manajemen dan Wirausaha, 2015
Measuring brand equity becomes an important part in the organization, espe­ci­al­ly college. By mea­suring the brand equity, the college would be more understanding about its brand awareness, brand asso­ciation, perceived quality, and brand loyalty.
Elia Ardyan   +8 more
doaj  

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