Results 81 to 90 of about 83,803 (311)

The (Glg)ABCs of cyanobacteria: modelling of glycogen synthesis and functional divergence of glycogen synthases in Synechocystis sp. PCC 6803

open access: yesFEBS Letters, EarlyView.
We reconstituted Synechocystis glycogen synthesis in vitro from purified enzymes and showed that two GlgA isoenzymes produce glycogen with different architectures: GlgA1 yields denser, highly branched glycogen, whereas GlgA2 synthesizes longer, less‐branched chains.
Kenric Lee   +3 more
wiley   +1 more source

« Retail brand equity: a conceptual and differentiated approach » [PDF]

open access: yes
This research focuses on retail branding in France. A qualitative study aims at identifying which are the specific dimensions of brand equity to be adapted to retail brands and which feedback effects of brand extension can occur on the image of retailer ...
Gérard Cliquet, Magali Jara
core  

Fan Based Brand Equity (FBBE) Factor Analysis of Football in Iranian Premier League Clubs

open access: yesAnnals of Applied Sport Science, 2014
This research aims to validate and factor-analyze the Fan Based Brand Equity (FBBE) questionnaire of football in Iranian supreme league clubs. The present research is of descriptive-analysis type and has been done by survey method.
Mohammad Rasoul Khodadai   +3 more
doaj  

Counting Brand Equity of Islamic Higher Education in Indonesia : A High School and Islamic High School Students’ Perspective

open access: yesEdukasi Islami: Jurnal Pendidikan Islam
The objectives of this study is to explore brand equity of Islamic higher education (IHE) in Indonesia. This research is field research with descriptive quantitative approach.
Ahmad Juhaidi, Syaifuddin Syaifuddin
doaj   +1 more source

PENGARUH KESADARAN MEREK, PERSEPSI KUALITAS, DAN ASOSIASI MEREK TERHADAP KEPUTUSAN PEMBELIAN HANDPHONE SAMSUNG (Studi Kasus Mahasiswa Program Studi Pendidikan Ekonomi STKIP PGRI Sumatera Barat

open access: yesEconomica, 2017
This study aimed to analyze: 1) The extent to which influence the purchasing decision of brand awareness of Samsung mobile phones. 2) The extent to which the influence of perceived quality on Samsung mobile phone purchase decision. 3) The extent to which
Vika Yulia Sari
doaj   +1 more source

The Science of Creating Brand Associations: A Continuous Trinity Model Linking Brand Associations to Learning Processes

open access: yesJournal of Consumer Research
Abstract The continuous trinity model (CTM) of brand associations integrates 50 years of consumer learning research with recent conceptualizations of consciousness. Three types of brand associations are proposed at the representational level (expectations, meaning, and affect), corresponding to three types of learning at the process ...
Christilene du Plessis   +2 more
openaire   +3 more sources

Organ‐specific redox imbalances in spinal muscular atrophy mice are partially rescued by SMN antisense oligonucleotides

open access: yesFEBS Letters, EarlyView.
We identified a systemic, progressive loss of protein S‐glutathionylation—detected by nonreducing western blotting—alongside dysregulation of glutathione‐cycle enzymes in both neuronal and peripheral tissues of Taiwanese SMA mice. These alterations were partially rescued by SMN antisense oligonucleotide therapy, revealing persistent redox imbalance as ...
Sofia Vrettou, Brunhilde Wirth
wiley   +1 more source

Influence of Brand Name in Variety Seeking Behavior of Consumers: An Empirical Analysis [PDF]

open access: yes
The variety-seeking behavior and the brand choice among the consumers have been discussed extensively in the previous research contributions from the stochastic point of view.
Rajagopal
core  

Determinants of Brand Equity and Its Causes & Consequences A Study of Automobiles Oil from Peshawar Region Pakistan

open access: yesEconomic Analysis, 2017
The word brand equity is known to every marketer and they wish that they have positive brand equity for their brands. The question arises why customers will play extra amount for one particular product? There are many variables which create brand equity.
Khan Shahzad
doaj  

Pengaruh Brand Image Terhadap Keputusan Berkunjung Wisatawan Nusantara Ke Sari Ater Hotel & Resort, Subang

open access: yesJurnal Kepariwisataan, 2019
Brand image (Brand Image) is a representation of the overall perception of the brand and is formed from information and past experience of the brand. The image of a brand is related to attitudes in the form of beliefs and preferences towards a brand.
Anthonny Susanto   +2 more
doaj   +1 more source

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