Results 111 to 120 of about 849,168 (307)

MEMAHAMI EKUITAS MEREK PERGURUAN TINGGI: PENELITIAN EMPIRIS PADA STIE SURAKARTA, JAWA TENGAH, INDONESIA

Jurnal Manajemen dan Wirausaha, 2015
Measuring brand equity becomes an important part in the organization, espe­ci­al­ly college. By mea­suring the brand equity, the college would be more understanding about its brand awareness, brand asso­ciation, perceived quality, and brand loyalty.
Elia Ardyan, Wisnu Sancoyo, Oky Tira Ayuda, Deni Setiadi, Fenti Winda Sari, Atika Ayu Ismawati, Novita Yuniarti, Hafiz Kurniawan, Winata .   +8 more
doaj  

Data on customer perceptions on the role of celebrity endorsement on brand preference

Data in Brief, 2018
This research presents data on the effect of celebrity endorsement on consumers’ brand preference. Copies of structured questionnaire were administered to 384 customers of telecommunication industry.
Ayodotun Stephen Ibidunni, Maxwell Ayodele Olokundun, Oyebisi Mary Ibidunni, Taiye Tairat Borishade, Hezekiah Olubusayo Falola, Odunayo Paul Salau, Augusta Bosede Amaihian, Peter Fred   +7 more
doaj   +1 more source

ANALISIS PENGARUH KESADARAN MERK, PERSEPSI KUALITAS, DAN ASOSIASI MERK TERHADAP LOYALITAS PELANGGAN SABUN CUCI MERK SO KLIN [PDF]

, 2015
The research was conducted regarding to the stagnant condition of brand value survey result of So Klin detergent product for three years continually. Accordingly it is necessary to find out what factors might interfere the loyalty of the consumer of ...
PRAMUDEWA, Dian Gamma, SUTOPO , Sutopo
core  

Organoids in pediatric cancer research

FEBS Letters, EarlyView.
Organoid technology has revolutionized cancer research, yet its application in pediatric oncology remains limited. Recent advances have enabled the development of pediatric tumor organoids, offering new insights into disease biology, treatment response, and interactions with the tumor microenvironment.
Carla Ríos Arceo, Jarno Drost
wiley   +1 more source

ANALISIS PENGARUH HARGA, PERSEPSI KUALITAS, KESADARAN MEREK DAN ASOSIASI MEREK TERHADAP KEPUTUSAN PEMBELIAN TEH BOTOL SOSRO (Studi Pada Mahasiswa S1 Universitas Diponegoro) [PDF]

, 2015
In the development of business recently has created a window of a high diversity of competition with the brand that were offering the same category. Competition affect the decline in brand value and the level of the sales of Teh Botol Sosro.
FITRIANI, Rafika Sasky, KHASANAH , Imroatul   +1 more
core  

Reciprocal control of viral infection and phosphoinositide dynamics

FEBS Letters, EarlyView.
Phosphoinositides, although scarce, regulate key cellular processes, including membrane dynamics and signaling. Viruses exploit these lipids to support their entry, replication, assembly, and egress. The central role of phosphoinositides in infection highlights phosphoinositide metabolism as a promising antiviral target.
Marie Déborah Bancilhon, Bruno Mesmin
wiley   +1 more source

Pengaruh Brand Image Speedy Telkom Terhadap Loyalitas Pelanggan Di Kecamatan Banyumanik Semarang [PDF]

, 2011
Penelitian ini bertujuan untuk mengevaluasi pengaruh dari Brand Image Speedy Telkom terhadap loyalitas pelanggan dengan fokus pelanggan Speedy Telkom yang berdomisili di area Kecamatan Banyumanik Semarang.
Adisaputra, N. B. (Najid), Susanty, A. (Aries)   +1 more
core  

Spatiotemporal and quantitative analyses of phosphoinositides – fluorescent probe—and mass spectrometry‐based approaches

FEBS Letters, EarlyView.
Fluorescent probes allow dynamic visualization of phosphoinositides in living cells (left), whereas mass spectrometry provides high‐sensitivity, isomer‐resolved quantitation (right). Their synergistic use captures complementary aspects of lipid signaling. This review illustrates how these approaches reveal the spatiotemporal regulation and quantitative
Hiroaki Kajiho, Shin Morioka, Junko Sasaki, Takehiko Sasaki   +3 more
wiley   +1 more source

PENGARUH SELF CONGRUITY MEREK TERHADAP LOYALITAS MEREK DENGAN ASOSIASI MEREK DAN PERSEPSI KUALITAS SEBAGAI VARIABEL MEDIASI PADA PELANGGAN TOKO SEPATU BATA DI BANDA ACEH [PDF]

, 2018
ABSTRAKPenelitian ini bertujuan untuk mengetahui pengaruh Self congruity merek terhadap loyalitas merek dengan asosiasi merek dan persepsi kualitas sebagai pemediasi.
Novi Restia
core  

Young consumers' insights on brand association, brand awareness, perceived quality, brand image, brand loyalty and brand equity

XX International May Conference on Strategic Management – IMCSM24 Proceedings - zbornik radova
Brands try to capture young consumers as they are early adopters which help them to secure business for long term. The purpose of this study is to examine the effects of brand association, brand awareness, brand image, perceived quality and the mediating effect of brand loyalty on brand equity among young consumers and their direct relationship with ...
Thiruchelvi Arunachalam, Mayurigha Sivakumar, Ashvadharani Raveendran   +2 more
openaire   +2 more sources