Results 81 to 90 of about 3,745,740 (323)

The Influence of Brand Trust, Brand Identification, Brand Involvement, and Brand Commitment on Brand Evangelism

open access: yesJurnal Ilmiah Manajemen Kesatuan
This study aims to identify factors that influence brand evangelism at Bank Syariah Indonesia (BSI). This study uses a quantitative model with independent variables consisting of brand trust, brand identification, brand involvement, and brand commitment, and the dependent variable is brand evangelism.
Anindita Imam Basri   +3 more
openaire   +1 more source

Akıllı Telefon Kullanan Üniversite Öğrencilerinin Marka Özdeşleşmesinin Demografik Değişkenler Açısından İncelenmesi

open access: yesSelçuk Üniversitesi Sosyal Bilimler Meslek Yüksekokulu Dergisi, 2019
Tüketiciler ile markalar arasındaki ilişkileri açıklayan kavramlar giderek önem kazanmaktadır. Bu kavramlardan birisi de marka özdeşleşmesidir.
Onur Şaylan, Emrah Tokgöz
doaj   +1 more source

PENGARUH DESTINATION TRUST DAN DESTINATION PERSONAL CONGRUENCE TERHADAP DESTINATION LOYALTY YANG DIMEDIASI OLEH DESTINATION BRAND IDENTIFICATION PADA PARIWISATA HALAL KOTA BANDA ACEH [PDF]

open access: yes, 2018
ABSTRAKPenelitian ini bertujuan untuk mengukur pengaruh kepercayaan turis dan kesesuaian personal wisatawan terhadap loyalitas wisatawan dengan identifikasi brand sebagai variabel mediasi pada destinasi wisata halal di kota Banda Aceh.
MUHAMMAD RIZKY
core  

Evolution of gene families involved in banana fruit development and ripening : W077 [PDF]

open access: yes, 2013
A reference genome sequence of banana was recently obtained from a Musa acuminata doubled-haploid accession (DH-Pahang, 523 Mb) and organized into eleven pseudomolecules. This genome opens brand new perspectives for the identification of genes underlying
Cardi, Céline   +6 more
core  

Psychological Safety Among Interprofessional Pediatric Oncology Teams in Germany: A Nationwide Survey

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background Psychological safety (PS) is essential for teamwork, communication, and patient safety in complex healthcare environments. In pediatric oncology, interprofessional collaboration occurs under high emotional and organizational demands. Low PS may increase stress, burnout, and adverse events.
Alexandros Rahn   +4 more
wiley   +1 more source

Does brand personality and perceived product quality play a major role in mobile phone's consumers switching behaviour? [PDF]

open access: yes, 2017
This study’s main objective is to explore the antecedents of consumer switching behaviour in the mobile industry’s context. At the same time, this study gives a closer focus on the roles that brand personality (BP) and perceived product quality play in ...
Nikhashemi, Seyedrajab *   +2 more
core  

Characterizing Parental Concerns About Lasting Impacts of Treatment in Children With B‐Acute Lymphoblastic Leukemia

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background B‐acute lymphoblastic leukemia (B‐ALL) is the most common pediatric cancer, and while most children in high‐resource settings are cured, therapy carries risks for long‐term toxicities. Understanding parents’ concerns about these late effects is essential to guide anticipatory support and inform evolving therapeutic approaches ...
Kellee N. Parker   +7 more
wiley   +1 more source

Бренд футбольного клубу в системі спортивного маркетингу [PDF]

open access: yes, 2012
В статті розглянуто існуючі підходи до визначення поняття «бренд», запропоновано визначення бренда футбольного клубу як ідентифікаційного комплексу, що може мати певну вартість в системі спортивного маркетингу.The article focuses on various approaches to
Островерх, С. А.
core  

Clinical Characteristics and Prognostic Risk Factors for Pediatric B‐Cell Lymphoblastic Lymphoma: A Multicenter Retrospective Cohort Study for China Net Childhood Lymphoma

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Background B‐cell lymphoblastic lymphoma (B‐LBL) represents a rare variety of non‐Hodgkin lymphoma, with limited research on its biology, progression, and management. Methods A retrospective analysis was performed on the clinical characteristics of 256 patients aged ≤18 years who received treatment under the China Net Childhood Lymphoma (CNCL)‐
Zhijuan Liu   +20 more
wiley   +1 more source

Fan Identification, Brand Community Identification, and Oppositional Brand Loyalty towards Sponsors of a Rival Sports Team: The Mediating Role of Schadenfreude

open access: yesJournal of Business and Behavioural Entrepreneurship, 2019
Empirical evidence confirms that brand loyalty is broadly understood in the context of positive side i.e. supportive loyalty compared to negative side i.e. oppositional loyalty.
DAVID AMANI
doaj   +1 more source

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