Price Promotions and Brand Loyalty: Empirical Evidence for the German Breakfast Cereals Market [PDF]
Price promotions are important marketing activities for (food) retailers; brand loyalty is a major requisite to foster brands' assets. Several theoretical papers have analyzed the relationship between price promotions and brand loyalty resulting in mixed
Empen, Janine+2 more
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Post-marketing quality assessment of some brands of rosuvastatin tablets available in Jos, North-Central Nigeria. [PDF]
Ajima U+4 more
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Would Reducing Children's Exposure to Food Advertising Prevent Unhealthy Weight Gain? [PDF]
Boyland E.
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Eco positioning drives sustainable fashion consumption through process related strategies and brand familiarity. [PDF]
Jian W, Zhong Z.
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Quantification of 16 Metals in Fluids and Aerosols From Ultrasonic Pod-Style Cigarettes and Comparison to Electronic Cigarettes. [PDF]
Omaiye EE, Talbot P.
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Determination of Aflatoxins B1, B2, G1, and G2 concentrations in cheese puffs made from corn flour in Iran. [PDF]
Reshadi S+8 more
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Total knee arthroplasty revision risks depending on the bone cement used-Data from 50,545 knee replacements of the Catalan Arthroplasty Registry. [PDF]
Perez-Prieto D+4 more
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The effects of luck perception on consumer variety-seeking. [PDF]
Zhao J, Li Z.
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Uncovering the influence of social media marketing activities on Generation Z's purchase intentions and eWOM for organic cosmetics. [PDF]
An GK, Ngo TTA.
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Manganese exposure assessment in formula-fed infants in Israel. [PDF]
Darr J, Hamama Z.
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