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Buying behavior and product planning

International Journal of Production Economics, 1995
Abstract This is a case study of the failure of a manufacturer when launching a new product to a new market. A failure arising mainly because of a missing balanced R&D-marketing co-ordination.
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Organizational Buying Behavior [PDF]

The following sections are included:IntroductionLarge system and group choice modelsBargaining and negotiation modelsRelationship and network modelsLooking ...
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THE BUYING BEHAVIOR OF ORGANIZATIONS [PDF]

Holistic Marketing Management, 2012
The nature of industrial products, their value, the heterogeneity of industrial clients, have a great impact on the buying act. Under the impact of all the systems that give particularities to the demand, the offer, the products nature or to the participants of market transactions, the buying process in the industrial field has a particular structure ...
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Consumer Buying Behavior

2022
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Consumer buying behavior

2019
Altriki, Ahmed M, Elsahli, Mohamed, Mawada Bushnaf   +2 more
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The impact of time pressure on impulsive buying: The moderating role of consumption type

Tourism Management, 2022
Xing Liu, Yuanyuan Shi, Nan Xue
exaly  

Revenge buying after the lockdown: Based on the SOR framework and TPB model

Journal of Retailing and Consumer Services, 2023
Yanfeng Liu, Lanhui Cai, Xueqin Wang
exaly  

Moral disengagement: A guilt free mechanism for non-green buying behavior

Journal of Cleaner Production, 2021
Nitika Sharma, Arminda Do Paço
exaly  

Conceptualizing masstige buying behavior: A mixed-method approach

Journal of business research, 2022
S. Purohit, Karan Nilesh Radia
semanticscholar   +1 more source

A meta-analysis of consumer impulse buying

Journal of Retailing and Consumer Services, 2014
Clinton Amos, Gary R Holmes
exaly