Results 101 to 110 of about 12,370,556 (282)

Pulsed Oxidative–Reductive Electrolysis Over Dual Cu and Co Single‐Atom Sites for Urea Electrosynthesis

Advanced Materials, EarlyView.
Alternating oxidative–reductive pulses synchronize CO2‐derived *CO and NH3‐derived *NHx intermediates over dual Cu and Co single‐atom sites, enabling urea and ethyl urea formation with a total C─N Faradaic efficiency of 42 ± 4%. In situ spectroscopy and theoretical calculations elucidate complementary Cu and Co functions, while oxidative controls ...
Putri Ramadhany, Peiqi Qiu, Thành Trần‐Phú, Denny Gunawan, Bernt Johannessen, Rosalie K. Hocking, Yan Jiao, Rose Amal, Rahman Daiyan   +8 more
wiley   +1 more source

THE ROLE OF THE RETAILERS IN CAUSE-RELATED MARKETING: A REFERENCE TO THE SPANISH CASE

Ekonomski Vjesnik, 2015
Cause-Related Marketing (CRM) is one of the most relevant Corporate Social Responsibility (CSR) initiatives nowadays. Its most important characteristic is that corporate donation is conditioned by sales, that is, CRM ultimately depends on consumer ...
M. Mercedes Galán - Ladero, Clementina Galera - Casquet   +1 more
doaj  

Digital cause-related marketing and consumer response: the role of perceived brand–cause fit in femvertising contexts

Frontiers in Communication
As femvertising has gained increasing attention both in Tunisia and globally, it can be defined as a marketing and communication strategy that promotes products while incorporating pro-female messages that portray a positive image and aim to empower ...
Refka Boukhatem, Rym Bouzaabia
doaj   +1 more source

Cause related marketing: review of literature and perspectives

, 2018
Care about social issues has become a part of marketing strategies, at least for large companies. Moreover, nowadays consumers are more and more aware of their “power” to put pressure on companies by selecting products from responsible firms.
Raffaele Campo, Pierfelice Rosato
core  

Low Resistance Interphase Formation at the PEO‐LiTFSI|LGPS Interface in Lithium Solid‐State Batteries

Advanced Materials Interfaces, EarlyView.
Interfacial charge transfer and low‐resistance interphase formation between PEO‐based polymer and Li10GeP2S12 solid electrolytes are investigated using multi‐electrode impedance spectroscopy and advanced analytical techniques such as XPS and ToF‐SIMS.
Ujjawal Sigar, Timo Weintraut, Sebastian L. Benz, Semih Engün, Sascha Kremer, Anja Henss, Felix H. Richter   +6 more
wiley   +1 more source

From the Discovery of the Giant Magnetocaloric Effect to the Development of High‐Power‐Density Systems

Advanced Materials Technologies, EarlyView.
The article overviews past and current efforts on caloric materials and systems, highlighting the contributions of Ames National Laboratory to the field. Solid‐state caloric heat pumping is an innovative method that can be implemented in a wide range of cooling and heating applications.
Agata Czernuszewicz, Yaroslav Mudryk, Jun Cui, Lucas Griffith, Duane D. Johnson, Julie Slaughter   +5 more
wiley   +1 more source

Navigating the landscape of cause-related marketing: a bibliometric review of progress and prospects

Future Business Journal
Cause-related marketing (CRM) has become a prominent tactic companies use to match their commercial goals with social causes. This paper conducts a bibliometric analysis of CRM research, utilising a dataset comprising 425 documents sourced from the ...
Kanishk Koushik, Shashi Yadav, Madhulika P.Sarkar   +2 more
doaj   +1 more source

Measuring Visual Homogeneity and Congruence in Breast Cancer Awareness Campaigns

Journal of Communication Studies and Society
Breast cancer awareness advertising is globally defined by the colour pink and the iconic pink ribbon. While this branding has elevated the cause, it has also sparked criticism regarding "pinkwashing," where companies exploit it for commercial gain. This
Germain Mesureur
doaj   +1 more source

Upscaling Pulsed Laser Fragmentation in Liquids by Advanced Free‐Flow Setups

Advanced Materials Technologies, EarlyView.
Advanced flow setups providing thin colloid films are introduced to upscale pulsed laser fragmentation in liquids for sustainable nanoparticle synthesis. Their potential is demonstrated by yielding remarkably small ZnO nanoparticles of <7 nm. Numerical simulations complement the study, revealing that the superior performance can be attributed to ...
Jan Lino Kricke, Zongwen Fu, Sebastian Burgmann, Uwe Janoske, Carlos Doñate‐Buendía, Bilal Gökce   +5 more
wiley   +1 more source

Chalcogen Alloy‐Engineered Te2Se/Si Heterojunctions for Low‐Noise Complementary Metal‐Oxide Semiconductor‐Compatible Short‐Wave Infrared Imaging

Advanced Optical Materials, EarlyView.
A Te2Se/Si heterojunction designed through atomistic simulations reduces oxide‐related traps, dark current, and noise compared with pure tellurium devices. This CMOS‐compatible platform enables short‐wave infrared detection and high‐contrast imaging in a 14 × 14 array, highlighting a scalable strategy for robust, low‐noise SWIR photodetectors and image
Byeongjin Park, Sieun Yun, Seock‐Jin Jeong, Euiyoung Choi, Min Cheol Kim, Jun Woo Kim, Seongmo Kang, Jiwoo Kim, Jongwon Yoon, Jaejun Jo, Hyun‐Soo Ra, Soon‐Yong Kwon, Han Seul Kim, Yonghun Kim   +13 more
wiley   +1 more source