Results 91 to 100 of about 86,546 (285)

Crafting Colonial Companions: Zionist Botany in Palestine, 1900‐1930s**

open access: yesBerichte zur Wissenschaftsgeschichte, EarlyView.
In the early twentieth century, agricultural research played an important role in the Zionist movement's efforts to increase Palestine's productivity and to facilitate large‐scale Jewish settlement. Recent historiography has started to recognize the importance of agronomists and botanists as central actors in the broader project of Jewish‐Zionist ...
Mona Bieling
wiley   +1 more source

CELEBRITY ENDORSEMENT IN ADVERTISING [PDF]

open access: yes
Being an individual sport, tennis often deals with a specific category of sponsoring: the endorsement. Tennis players and business organizations seek each other in order to sign partnerships from which both parties hope to win. Endorsements are among the
Vlad ROSCA
core  

"The Reynolds-McElhenney effect?": effect of celebrity endorsement on colonoscopy-related videos on TikTok. [PDF]

open access: yesIGIE, 2023
Lahooti A   +10 more
europepmc   +1 more source

Functional Diversity and Oleaginous Potential of Fungal Strains From Hawaiian Soil Ecosystems

open access: yesBiotechnology and Bioengineering, EarlyView.
ABSTRACT Fungi represent an important but underexplored resource for microbial lipid production, including nutritionally valuable polyunsaturated fatty acids. Hawaiian soils, shaped by volcanic parent materials and strong environmental gradients, provide a unique setting for discovering functionally diverse fungal strains with distinct metabolic traits.
Yu Wang   +12 more
wiley   +1 more source

How Can the Celebrity Endorsement Effect Help Consumer Engagement? A Case of Promoting Tourism Products through Live Streaming

open access: yes, 2021
Although much research has been devoted to the study of the impact of celebrity endorsements on the effectiveness of advertising in the literature on consumer behavior, few scholars pay attention to applying this concept to explain consumer behavior in ...
Lee, TJ   +5 more
core   +1 more source

Sustainability Orientation and Sustainable Innovation: Can Organisational Resilience Clarify the Missing Link?

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Although firms that integrate a sustainability orientation (SO) may experience a significant improvement in their resource efficiency, many, particularly small‐ and medium‐sized enterprises (SMEs), still struggle with the complexities of incorporating sustainability into their business models.
Michael Adu Kwarteng   +3 more
wiley   +1 more source

Unveiling the Mediating Role of Emotions and Engagement in Celebrity Endorsement and Purchase Intention

open access: yesAlmana: Jurnal Manajemen dan Bisnis
Research on purchase intention in the digital era shows inconsistent findings regarding the impact of celebrity endorsement, with some studies highlighting its influence while others emphasize the stronger role of psychological factors.
Nita Anggun   +3 more
doaj  

Consumer Resistance to Circular Fashion: A Systematic Literature Review of Consumer Barriers and Innovation Resistance in Circular Business Models

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT The transition toward circular fashion is widely promoted as a pathway to sustainable development, yet consumer resistance continues to hinder the adoption of circular business models across resale, rental, repair, and remaking. Existing research identifies numerous consumer barriers, but insights remain fragmented, model‐specific, and largely
Sophie Rasfeld
wiley   +1 more source

ESG Controversies in Global Firms: A Black Mark?

open access: yesBusiness Strategy and the Environment, EarlyView.
ABSTRACT Despite increasing attention paid by companies to sustainability, there is still evidence of environmental, social and governance (commonly referred to as ESG) scandals. As research on this topic is scant, this paper aims to analyse the impact of ESG controversies on firms' sustainability practices, that is, ESG policies, as well as ...
Beatrice Bais, Guido Orzes, Marco Sartor
wiley   +1 more source

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