Perceptions of Sports Betting and Promotions in the U.S.: Evidence from a Mixed-Methods Sentiment Analysis of YouTube Comments. [PDF]
Kim K, Park K, Yoon K, Kim Y.
europepmc +1 more source
Bet More - But Only with Me: Role of Celebrity Endorsers in Sports Betting Advertising. [PDF]
Han W, Saunak VV.
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Letter to the Editor: Women's National Basketball Association (WNBA) Star Athlete Kelsey Plum Gets Signature Premium Cigar Amidst Record-Breaking WNBA Viewership. [PDF]
Ganz O +4 more
europepmc +1 more source
Low-Carbon Consumption Intention as Risk Management: Evidence from China on Theory of Planned Behavior, Social Influence, and the Moderating Role of Environmental Concern. [PDF]
Liu K.
europepmc +1 more source
Beyond borders: The transcendent effect of Korean celebrity credibility on brand perceptions among Malaysian youth - A necessary condition analysis. [PDF]
Rosli N +4 more
europepmc +1 more source
Analysing celebrity and influencer marketing of food and beverages to adolescents on Instagram. [PDF]
Khan R, Tanweer A, Suggs LS.
europepmc +1 more source
This is 'offside': Gambling advertising during Czech football broadcasts. [PDF]
Kovařík F, Fiedor D, Sharman S.
europepmc +1 more source
A cross-sectional study to determine impact of social media influencing patient choices in aesthetic dentistry. [PDF]
Haleem S.
europepmc +1 more source
Social media impact on clear aligner decisions: A questionnaire study. [PDF]
Kolge NE +7 more
europepmc +1 more source

