Results 11 to 20 of about 1,815 (163)
Abant Izzet Baysal University Graduate School of Social Sciences, 2013 This study aims to define the concept of "consumer ethnocentrism" and "country of origin effect" that is proposed effects buying behaviors and defines the relationship between these two concepts. According to data obtained from literature; there are some
D. Işler
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Ethnocentric Orientation of Polish and Romanian Consumers in the Light of CETSCALE Research
Sociologie Românească, 2013 This article discusses the results of empirical research which determines the level of consumer ethnocentrism of Polish and Romanian citizens. The main source material has been obtained through direct interviews conducted in two cities: Rzeszow (Poland ...
Elżbieta Wolanin-Jarosz
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Uma Avaliação da escala de etnocentrismo do consumidor (CETSCALE): indícios do Brasil
BBR: Brazilian Business Review, 2012 O principal objetivo deste trabalho é identificar se os consumidores em São Paulo possuem tendências etnocêntricas. Em seguida, a CETSCALE é analisada dentro do contexto brasileiro.
Vivian Iara Strehlau +2 more
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Consumer Ethnocentrism: CETSCALE Validation and Measurement of Extent
Vikalpa: The Journal for Decision Makers, 2004 Consumer ethnocentrism means ‘…the appropriateness, indeed morality of purchasing foreign made products.’ Today, when the Indian consumer has great access to foreign goods and the Indian manufacturer is facing increasing competition from foreign products, the neglect of this topic in India is hard to explain.
Anupam Bawa
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Consumer Ethnocentrism of Moravian-Silesian Region: Comparison of CETSCALE Research 2013/17
XX. mezinárodní kolokvium o regionálních vědách. Sborník příspěvků., 2017 M. Stoklasa
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Ethnocentrism in Austria – Historical data [PDF]
Data in Brief, 2023 This data article offers three inter-connected, historical datasets regarding consumer ethnocentrism in Austria. (1) The first dataset (cet-dev) was used for scale development. It replicates and extends the US-CETSCALE, developed by Shimp and Sharma [1].
Rudolf R. Sinkovics
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Ramanujan International Journal of Business and ResearchAshish Chandra, Monu Rani, Ruchi Shukla
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Uluslararası İktisadi ve İdari İncelemeler Dergisi, 2014 Tuketicilerin yerli ve yabanci urunlere yonelik davranis ve tutumlarinin degerlendirilmesi uluslararasi pazarlama yoneticileri kadar pazarlama akademisyenlerinin de ilgi odagi haline gelmis bir konudur. Tuketici etnik kokencilik egilimi olcegi (CETSCALE), soz konusu davranis ve tutumlarin olculmesinde yaygin kullanim alanina sahip bir aractir.
Zuhal Çilingir
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Testing the dimensionality of Consumer Ethnocentrism Scale (CETSCALE) among a young Malaysian consumer market segment [PDF]
, 2011 Poh-Chuin Teo +2 more
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Consumer Ethnocentrism: a Concept to Support the Increase the Economic Resilience of a Market [PDF]
Revista de Management Comparat International, 2021 This paper aims to identify some local specifics of the ethnocentrism tendency in Romania, together with some socio-psychological variables related to buying local products.
Stere STAMULE
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