Results 31 to 40 of about 93 (81)
DETERMINING CONSUMERS’ PROPENSITY TO BUY ROMANIAN PRODUCTS [PDF]
In this paper we investigated the sources of “Buy Romanian” attitude. We formulated three constructs namely Buy Romanian, nationalism and internationalism and we measured them by developing three scales.
Catalin Mihail BARBU, Liviu CRACIUN
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Ethnocentrism in Austria - Historical data. [PDF]
Sinkovics RR.
europepmc +1 more source
CONSUMERS’ ATTITUDES TOWARDS NON-LOCAL PRODUCTS: A CASE OF PAKISTAN [PDF]
This study investigated the attitudes of Pakistani consumers towards non local (imported) products. Country of Origin (COO) effect was the main thing to find out.
Muhammad Nisar Khattak, Tazeem Ali Shah
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How Social Norms Influence Purchasing Intention of Domestic Products: The Mediating Effects of Consumer Ethnocentrism and Domestic Product Judgments. [PDF]
Jia Q +7 more
europepmc +1 more source
In order to gather maximum insight about Mauritian consumers' perceptions and attitudes towards domestic and foreign products, in-depth interviews were conducted with twelve Mauritian consumers. This exercise was conducted over a two-week period by means
Rooma Ramsaran (9828818) +1 more
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An experience survey in the form of in-depth interviews was conducted with twenty industry experts to gather maximum insight about their perceptions and attitudes towards domestic and foreign products.
Rooma Ramsaran (9828818)
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Consumer Ethnocentrism and Attitude Toward Domestic Product in Pekanbaru [PDF]
The purpose of this research is to discover high school student ethnocentrism and their attitude toward domestic product. Identifying these factors are very important for marketers in design their marketing program.
Julina, -
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An experience survey in the form of in-depth interviews was conducted with twenty industry experts to gather maximum insight about their perceptions and attitudes towards domestic and foreign products.
Ramsaran-Fowdar, Roshnee. +3 more
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Cultural openness and consumer ethnocentrism: An empirical analysis of Turkish consumers
Purpose - To examine the antecedents of consumer ethnocentrism, specifically with respect to Turkish consumers' attitudes to products originating in Europe.Design/methodology/approach - Antecedents identified from the literature are allocated to one of ...
Tokol, Tuncer, Altıntaş, Murat Hakan
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Are males and elderly people more consumer ethnocentric?
This paper explores the relationship between demographic variables and consumer ethnocentrism. A sample of 204 consumers was interviewed over a two-month period through a structured questionnaire administered through personal and telephone interviews ...
Rooma Ramsaran (9828818) +1 more
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