Results 31 to 40 of about 93 (81)

DETERMINING CONSUMERS’ PROPENSITY TO BUY ROMANIAN PRODUCTS [PDF]

open access: yes
In this paper we investigated the sources of “Buy Romanian” attitude. We formulated three constructs namely Buy Romanian, nationalism and internationalism and we measured them by developing three scales.
Catalin Mihail BARBU, Liviu CRACIUN
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CONSUMERS’ ATTITUDES TOWARDS NON-LOCAL PRODUCTS: A CASE OF PAKISTAN [PDF]

open access: yes
This study investigated the attitudes of Pakistani consumers towards non local (imported) products. Country of Origin (COO) effect was the main thing to find out.
Muhammad Nisar Khattak, Tazeem Ali Shah
core  

An exploratory study of Mauritian consumers' ethnocentrism and perceptions towards domestic and foreign products in Mauritius

open access: yes, 2008
In order to gather maximum insight about Mauritian consumers' perceptions and attitudes towards domestic and foreign products, in-depth interviews were conducted with twelve Mauritian consumers. This exercise was conducted over a two-week period by means
Rooma Ramsaran (9828818)   +1 more
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Assessing industry experts’ ethnocentrism and perceptions towards domestic and foreign products in Mauritius

open access: yes, 2008
An experience survey in the form of in-depth interviews was conducted with twenty industry experts to gather maximum insight about their perceptions and attitudes towards domestic and foreign products.
Rooma Ramsaran (9828818)
core  

Consumer Ethnocentrism and Attitude Toward Domestic Product in Pekanbaru [PDF]

open access: yes, 2012
The purpose of this research is to discover high school student ethnocentrism and their attitude toward domestic product. Identifying these factors are very important for marketers in design their marketing program.
Julina, -
core  

Assessing industry experts’ ethnocentrism and perceptions towards domestic and foreign products in Mauritius

open access: yes, 2010
An experience survey in the form of in-depth interviews was conducted with twenty industry experts to gather maximum insight about their perceptions and attitudes towards domestic and foreign products.
Ramsaran-Fowdar, Roshnee.   +3 more
core  

Cultural openness and consumer ethnocentrism: An empirical analysis of Turkish consumers

open access: yes, 2007
Purpose - To examine the antecedents of consumer ethnocentrism, specifically with respect to Turkish consumers' attitudes to products originating in Europe.Design/methodology/approach - Antecedents identified from the literature are allocated to one of ...
Tokol, Tuncer, Altıntaş, Murat Hakan
core   +1 more source

Are males and elderly people more consumer ethnocentric?

open access: yes, 2010
This paper explores the relationship between demographic variables and consumer ethnocentrism. A sample of 204 consumers was interviewed over a two-month period through a structured questionnaire administered through personal and telephone interviews ...
Rooma Ramsaran (9828818)   +1 more
core  

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