Results 241 to 250 of about 12,230 (257)

Large-Scale Retailers, Marketing Channels and Competitive Customer Value

2018
The growing complexity of today’s business systems has led to the substantial modification of retailer policies. In particular, in recent years, large-scale retailers have found ways to become more competitive by devising new policies aimed at creating competitive customer value. The creation of such value translates into the entire marketing channel’s
openaire   +1 more source

Competitive Density and the Customer Acquisition–Retention Trade-Off

Journal of Marketing, 2008
Glenn Voss
exaly  

Customer Involvement, Modularization of Products, and Mass Customization: Their Relationship and Impact on Value to Customer and Competitiveness

2008
Abdallah, Ayman Bahjat, Matsui, Yoshiki
openaire   +1 more source

The effects of customer and supplier involvement on competitive advantage: An empirical study in China

Industrial Marketing Management, 2010
Taiwen Feng, Linyan Sun
exaly  

Customer value management as a determinant of the competitive position of tourism destinations

Tourism Review, 2002
Egon Smeral
exaly  

Ranking of customer requirements in a competitive environment

Computers and Industrial Engineering, 2008
Min Xie, Bo Yang
exaly  

Quality and customer relationship management (CRM) as competitive strategy in the Swedish banking industry

The TQM Journal, 2005
Professor Mosad Zineldin
exaly  

Customer-centric organization: Creating customer value for competitive advantage

Yrjölä Mika, Hokkanen Harri
openaire   +1 more source

Value Implications of Customer Relationship Management Systems Under Competition*

SSRN Electronic Journal, 2008
Zhu Liu, Sean Xu, Xiaona Zheng
openaire   +1 more source

DEALING WITH COMPETITION: AN APPROACH FROM THE PERSPECTIVE OF CUSTOMER VALUE

2008
openaire   +2 more sources