Results 71 to 80 of about 507,491 (295)

Animal‐Based Brands Taking the Plant‐Based Opportunity: A Tasting Experiment Exploring Consumer Acceptance of Plant‐Based Brand Extensions

open access: yesAgribusiness, EarlyView.
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani   +6 more
wiley   +1 more source

Managing customer relationships: Should managers really focus on the long term? [PDF]

open access: yes
Researchers and business thought leaders have emphasized that, towards maximizing the lifetime value of customers, firms must manage customer relationships for the long term.
Balasubramanian, Sridhar   +3 more
core  

Mapping the Innovation DNA of Agribusiness Firms: A Multi‐Method Analysis of Strategic Capabilities and Performance

open access: yesAgribusiness, EarlyView.
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa   +1 more
wiley   +1 more source

Mobile services sector in Saudi Arabia: A systematic literature review of the effective strategies for enhancing customer satisfaction [PDF]

open access: yesInternational Journal of Data and Network Science
The mobile services sector in Saudi Arabia has experienced significant growth in recent years, largely driven by the increasing demand for mobile communication and internet services.
Abbas N. Albarq
doaj   +1 more source

An Autonomous Large Language Model‐Agent Framework for Transparent and Local Time Series Forecasting

open access: yesAdvanced Intelligent Discovery, EarlyView.
Architecture of the proposed large language model (LLM)‐based agent framework for autonomous time series forecasting in thermal power generation systems. The framework operates through a vertical pipeline initiated by natural language queries from users, which are processed by the LLM Agent Core powered by Llama.cpp and a ReAct loop with persistent ...
William Gouvêa Buratto   +5 more
wiley   +1 more source

Modelling and evaluating customer loyalty using neural networks: Evidence from startup insurance companies

open access: yesFuture Business Journal, 2016
The purpose of this study is to investigate the customer–service provider relationship in the insurance industry using artificial neural networks and linear regression. Using a sample of 389 customers from 10 different startup insurance companies, it was
Azarnoush Ansari, Arash Riasi
doaj   +1 more source

Effects of Customer Services Efficiency and Market Effectiveness on Dealer Performance [PDF]

open access: yes
Market orientation is positively associated with performance of dealers in terms of customer service quality, growth in sales and increase in market share.
Rajagopal
core  

Adoption of CRM: cross-cultural impact, a literature review [PDF]

open access: yes, 2004
In a competitive world there is a need for companies to maximise all their resources. One of the resources that is often overlooked is that of existing customer base.
Ali, M, Alshawi, S
core  

Optimizing 3D Bin Packing of Heterogeneous Objects Using Continuous Transformations in SE(3)

open access: yesAdvanced Intelligent Systems, EarlyView.
This article presents a method for solving the three‐dimensional bin packing problem for heterogeneous objects using continuous rigid‐body transformations in SE(3). A heuristic optimization framework combines signed‐distance functions, neural network approximations, point‐cloud bin modeling, and physics simulation to ensure feasibility and stability ...
Michele Angelini, Marco Carricato
wiley   +1 more source

Bridging AI Marketing and Customer Loyalty

open access: yesCihan University-Erbil Journal of Humanities and Social Sciences
This study investigates the influence of AI-driven marketing practices on customer loyalty, with a particular focus on perceived value as a mediating variable.
Aram H. Massoudi   +2 more
doaj   +1 more source

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