Results 281 to 290 of about 55,401 (291)
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Consumer acceptance of transgenic crops
Pesticide Science, 1998It has long been recognised that a key determinant of the future development of genetic engineering in food production is likely to be consumer acceptance. Much of the earlier research into acceptance issues has assumed that public perceptions of genetic engineering are defined by beliefs about the technology overall.
Lynn J. Frewer +2 more
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Consumer innovativeness and consumer acceptance of brand extensions
Journal of Product & Brand Management, 2008PurposeThis paper attempts to examine the relationship between consumer innovativeness and consumers' acceptance of brand extensions.Design/methodology/approachThis is a conceptual paper that builds upon the extant literature of consumer innovativeness and brand extensions.
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Consumer Acceptance of Irradiated Meats
2001Evidence is reviewed from surveys and market studies about the degree of consumer acceptance of food irradiation and it is found that of the studies that provided information about irradiation, almost all provide only favorable information. Results are then presented from two studies that focus on the role of negative information provided by anti ...
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Biotechnology: Ethics, morality, and consumer acceptance
Journal of the American Veterinary Medical Association, 1994openaire +2 more sources