Results 51 to 60 of about 24,572 (220)
How Offshore Outsourcing is Perceived: Why Do Some Consumers Feel More Threatened? [PDF]
, 2009 As globalization intensifies, multinational companies are not only compelled to expand their operations, but are also facing greater pressure to enhance productivity and concomitant return on investment (ROI).
Durvasula, Srinivas, Lysonski, Steven
core +1 more source
Annals of the New York Academy of Sciences, EarlyView.ABSTRACT Morality is centered within the person—someone who experiences herself at the center of life, she is called upon to live in a way that is “good.” She does this in partnership with others in groups with systems of shared beliefs, values, and practices that require conformance.
Jennifer Cole Wright
wiley +1 more source
Embracing Globalization: A Study of Factors Shaping Consumer Acceptance of Imported Products [PDF]
, 2007 Free trade as embraced by globalization is altering the world\u27s economies at an unprecedented pace. Yet, this inertia may be stymied by consumers who feel threatened by the changes in their domestic economies and by imported products.
Durvasula, Srinivas, Lysonski, Steven
core +1 more source
Orbis Litterarum, EarlyView.Abstract This essay advocates renewed attention toward Jungian literary criticism, emphasizing its unique and creative perspectives on both fictional worlds and on reading. A fresh turn to Jungian criticism offers, in particular, valuable insight for texts on the peripheries of the canon.
Edsel Parke
wiley +1 more source
Consumer preferences for country of origin of foreign fruit: does consumer animosity matter?
Cogent Business & ManagementPrevious research suggests the existence of variables that can moderate the influence of country of origin (COO) on consumer preferences for food products.
Vu Hung Dang, Thang Vinh Doan
doaj +1 more source
Country of market effect [PDF]
Innovative Marketing, 2016 Purpose: This article proposes and empirically tests the country of market (COMK) effect, which captures the consumer’s responses of home market to a country where the product is marketed.
Shenyu Li +2 more
doaj +1 more source
Brand Tracking on Social Media: The Role of Country of Origin Perceptions [PDF]
, 2016 Marketers are now almost a decade into using social media as another outlet in developing brand relationships with consumers. Yet an understanding of how consumers interact with brands online is still in its infancy.
Lu, Hang, Pokrywczynski, James
core +1 more source
Political Psychology, EarlyView.Abstract Armed groups operating in conflicts around the world publish statements of denial to dissociate themselves from acts of violence. Existing research argues that armed groups publish denial statements to avoid public backlash, favorably frame the conduct of their campaigns, and distance themselves from unsanctioned actions conducted by rank‐and ...
Ilayda B. Onder, Mark Berlin
wiley +1 more source
The Impact of Consumer Animosity on Purchase Unwillingness in a Boycott of Sari Roti
Binus Business Review, 2018 This research was conducted in response to a boycott towards a national bread brand. It was stimulated by a company disclosure in stating they had no relation to any political events in 2016.
Usep Suhud
doaj +1 more source
How consumer animosity drives anti-consumption: A multi-country examination of social animosity
Journal of Retailing and Consumer ServicesIn times of uncertainty, the study of consumer animosity and how it affects anti-consumption behavior becomes more important for both academics and practitioners. This study focuses on the social nature of boycotts and contributes to the literature by analyzing the influence of normative components.
Krüger, Tinka +6 more
openaire +3 more sources