Results 11 to 20 of about 6,470,822 (359)
The SAGE International Encyclopedia of Mass Media and Society, 2020 In this chapter we apply the model of individual choice presented in Chapter 2 to the behavior of a consumer. The set X of all alternatives the consumer may face is R2+, the set of bundles, and a choice problem is a subset of X. As we discussed in Chapter 2, to completely describe an individual’s behavior we need to specify her choice for every choice ...
Martin J. Osborne, Ariel Rubinstein
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The Impact of social media On Consumer Behavior
Highlights in Business, Economics and Management, 2023 With the increasing popularity and use of social media, more and more people are shopping online and relying more on online reviews and recommendations.
Kaiyi Wang
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Consumer behavior in the metaverse
Journal of Consumer Behaviour, 2023 The rising interest in the marketing potential of the metaverse and its influence on consumer behavior is undeniable. Experts in the field have identified gaps in understanding consumer behavior in the metaverse and have highlighted the need of further ...
Jaspreet Kaur +5 more
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Journal of Sustainable Tourism, 2021 Diverse forms of environmental problems pose a serious threat to the natural environment. Environmental sustainability is the foremost topic in the contemporary tourism and hospitality industry.
Heesup Han
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Applied Sciences, 2021 Virtual commerce applies immersive technology such as augmented reality and virtual reality into e-commerce to shift consumer perception from 2D product catalogs to 3D immersive virtual spaces.
Bingqing Shen +4 more
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Psychological factors and consumer behavior during the COVID-19 pandemic
PLoS ONE, 2021 The COVID-19 pandemic is far more than a health crisis: it has unpredictably changed our whole way of life. As suggested by the analysis of economic data on sales, this dramatic scenario has also heavily impacted individuals’ spending levels.
Adolfo Di Crosta +11 more
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Consumer behavior with augmented reality in retail: a review and research agenda
International Review of Retail Distribution & Consumer Research, 2021 Driven by the rapid technological development and adoption of augmented reality (AR) in retail, academic research has grown rapidly. Our purpose is to understand the reasons why consumers use augmented reality in retail and what outcomes retailers can ...
Virginie Lavoye +2 more
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Emotions and Consumer Behavior [PDF]
Berkeley Scientific Journal, 2012 Professor Eduardo Andrade received his Ph.D. in Marketing from the University of Florida in 2004 before coming to theHaas School of Business. He studies the impact of emotions on consumer decision making. One of his studies publishedin 2009 shifted the concept of emotions from transient effects to long-term processes and his recent work is movinginto ...
Andrade, Eduardo +8 more
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, 2020 Automation and digitalization, as long-term evolutionary processes, cause significant effects, such as the transformation of occupations and job profiles, changes to employment forms, and a more significant role for the platform economy, generating ...
V. Sima +3 more
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Development of a Model System for Tasting Grain Varieties
Foods, 2020 This study investigated suitable approaches and effective applications for the evaluation of grain flavor differences among cultivars. A model system that helps to facilitate the characterization of flavors in grain varieties was developed using sorghum ...
Thao Tran, Edgar Chambers
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