Results 231 to 240 of about 45,474 (261)

Winning engaged consumers.

Inf. Technol. People, 2020
Saleh Bazi, Alireza Hajli, Nick Hajli, Mohana Shanmugam, Xiaolin Lin   +4 more
openaire   +1 more source

Consumer engagement—Beyond the usual approaches

Respirology, 2023
openaire   +2 more sources

Consumer engagement via interactive artificial intelligence and mixed reality

International Journal of Information Management, 2021
Dai-In Han, Ohbyung Kwon, Eunyoung Sung   +2 more
exaly  

Structural Equation Modeling for the Interplay Among Consumer Engagements with Multiple Engagement Objects in Consumer’s Fashion

2023
Masahiro Kuroda, Akira Oyabu, Ryohei Takahashi   +2 more
openaire   +1 more source

A higher-order model of consumer brand engagement and its impact on loyalty intentions

Journal of Retailing and Consumer Services, 2015
Abhishek Dwivedi
exaly  

Consumer engagement in a virtual brand community: An exploratory analysis

Journal of Business Research, 2013
Linda D Hollebeek, Biljana Jurić, Roderick Brodie   +2 more
exaly  

Trust transfer in social media brand communities: The role of consumer engagement

International Journal of Information Management, 2018
Jiawen Chen
exaly  

Digital ecosystem and consumer engagement: A socio-technical perspective

Journal of Business Research, 2020
Cleopatra Veloutsou, Laurence Dessart, Anna Morgan‐Thomas   +2 more
exaly  

Consumer engagement in online brand communities: a social media perspective

Journal of Product and Brand Management, 2015
Cleopatra Veloutsou, Laurence Dessart, Anna Morgan‐Thomas   +2 more
exaly  

Revisiting the consumer brand engagement concept

Journal of Business Research, 2021
exaly