Results 21 to 30 of about 64,603 (168)

Consumer Perceptions of Price (Un)Fairness [PDF]

Journal of Consumer Research, 2003
A series of studies demonstrates that consumers are inclined to believe that the selling price of a good or service is substantially higher than its fair price. Consumers appear sensitive to several reference points—including past prices, competitor prices, and cost of goods sold—but underestimate the effects of inflation, overattribute price ...
Bolton, L.E., Warlop, Luk, Alba, J.W.
openaire   +1 more source

MODEL PERSAMAAN STRUKTURAL UNTUK MENGETAHUI PERSEPSI KONSUMEN TERHADAP BUAH IMPOR

E-Jurnal Matematika, 2020
This research is aimed to determine the factors that significantly influence consumer perception in buying imported fruits using structural equation modeling (SEM) analysis.
I KADEK TEGUH PRADANA, NI KETUT TARI TASTRAWATI, I PUTU EKA NILA KENCANA   +2 more
doaj   +1 more source

Consumer Perception of Charolais Mixed Breed (Lembu Sado) Meat Consumption in Terengganu, Malaysia

Jurnal Manajemen & Agribisnis, 2022
Charolais mixed breed, also known as Lembu Sado locally, is a quite new cattle breed in Malaysia. Lembu Sado usually been raised in certain states in Malaysia such as Terengganu, Kelantan, Pahang, and Johor.
Ain Dania Badrul Hisham, Nurul Aisyah Mohd Suhaimi, Nalini Arumugam, Norhariani Mohd Nor, Dikky Indrawan   +4 more
doaj   +1 more source

Do Social Media Likes Affect Food Consumption?

Businesses
Social norms can affect food consumption. Although social media could be used to disseminate such norms, there is limited experimental research on the subject.
Maria Mamalikou, Konstantinos Gkatzionis, Malamatenia Panagiotou   +2 more
doaj   +1 more source

The Influence of Social Media-like Cues on Visual Attention—An Eye-Tracking Study with Food Products

Journal of Eye Movement Research
Social media has developed into a leading advertising platform, with Instagram likes serving as visual cues that may influence consumer perception and behavior. The present study investigated the effect of Instagram likes on visual attention, memory, and
Maria Mamalikou, Konstantinos Gkatzionis, Malamatenia Panagiotou   +2 more
doaj   +1 more source

LOYALITAS KONSUMEN DITINJAU DARI PERSEPSI TERHADAP CITRA PERUSAHAAN

Jurnal Psikologi Undip, 2012
This research aims to empirically examine the relationship between perception of corporate image and consumer loyalty. The hypothesis accompanying this research was a positive relationship between perception of corporate image and customer loyalty ...
Retno Putri Sayekti, George Hardjanta, Anna Dian Savitri   +2 more
doaj   +1 more source

CSR practices and consumer perceptions

Journal of Business Research, 2013
Researchers and companies are paying increasing attention to corporate social responsibility (CSR) programs and the reaction to them by consumers. But despite such corporate efforts and an expanding literature exploring consumers' response to CSR, it remains unclear how consumers perceive CSR and which "Gestalt" consumers have in mind when considering ...
Öberseder, Magdalena, Schlegelmilch, Bodo B., Murphy, Patrick E.   +2 more
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Key Drivers of Consumption, Conceptual, Sensory, and Emotional Profiling of Cheeses Based on Origin and Consumer Familiarity: A Case Study of Local and Imported Cheeses in Greece

Gastronomy
The origin of a product, consumer familiarity, and purchasing identity are factors that affect the perception of cheese consumption. The present study aims at identifying consumers’ conceptualizations and attitudes towards local Greek cheeses of the ...
Malamatenia Panagiotou, Efstathios Kaloudis, Danai Ioanna Koukoumaki, Vasiliki Bountziouka, Evangelia Giannakou, Margarita Pandi, Konstantinos Gkatzionis   +6 more
doaj   +1 more source

It is Domestic, it Must Be Healthy: How Health Consciousness and Consumer Ethnocentrism Shape Healthiness Perception and Purchase Intentions of Domestic Food

Organizations and Markets in Emerging Economies, 2019
Consumer ethnocentrism (CET), healthiness perception and health consciousness have been extensively researched in regard to consumer food choices. Literature on domestic food choices provides evidence that CET positively affects consumer preferences ...
Elze Uzdavinyte, Martin Aubel, Justina Gineikienė   +2 more
doaj   +1 more source

Quality Properties of Crackers Enriched with Composite Flours: Effect on Dough and Final Product

Applied Sciences
Composite flours have been increasingly introduced in bakery products, aiming to enhance their nutritional value and reduce overdependence on imported wheat. Crackers are popular snack items, with potential to affect body weight and health status.
Konstantinos Giannoutsos, Danai Ioanna Koukoumaki, Vasiliki Bountziouka, Tonia Poriazi, Maria Papageorgiou, Dimitris Sarris, Konstantinos Gkatzionis, Eleni Naziri   +7 more
doaj   +1 more source