Results 11 to 20 of about 508,352 (303)
Charging Strategy for Electric Vehicles Considering Consumer Psychology and Trip Chain
As a kind of movable storage device, the electrical vehicles (EVs) are able to support load shaving through orderly charging. The existing researches mostly focus on the design of EVs charging control technology with little consideration of trip-chain ...
Jiwei Gou +7 more
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In a multistudy approach across seven studies we explored whether, as suggested by previous research, money primes affect people’s political orientation. Across the studies we used different dependent variables and samples, and we combined the results in
Johannes Schuler +2 more
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Combining Consumer Behavior with Music Psychology
Moderate music can increase both the consumer’s positive emotions and purchase amount, but also the product’s images, evaluations and brand image. This paper reviews the literature on the effect of auditory stimuli on consumer behaviors, and addresses ...
Yuki Shibata
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Aesthetics and Consumer Psychology
The purpose of this special issue is the reconsideration of what constitutes beautiful design based on a discussion of aesthetics and consumer psychology.
Hiroaki Ishii
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Difference Game of Closed-Loop Supply Chain of Innovative Products with Discrete-Time Conditions
This paper aims to explore the impact of the purchase regret of consumers on dynamic closed-loop supply chains (CLSCs) under discrete-time conditions. Durable products are mostly traded under discrete-time conditions, and consumers tend to have different
Lang Liu +3 more
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Kilo what? Default units increase value sensitivity in joint evaluations of energy efficiency
The unit in which numerical information is presented can have a strong influence on how decision makers evaluate and choose between available choice options.
Mario Herberz +2 more
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Relaxation increases monetary valuations [PDF]
postprintThe Society for Consumer Psychology (SCP) 2010 Winter Conference, St. Pete Beach, FL., 25-27 February 2010. In Proceedings of the Society for Consumer Psychology 2010 Winter Conference, 2010, p.
Gorn, G, Hung, I, Pham, MT
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Nonconscious Consumer Psychology [PDF]
What exactly is “nonconscious consumer psychology?” We use the term to describe a category of consumption behavior that is driven by processes that occur outside a consumer's conscious awareness. In other words, individuals engage in consumptionrelated cognition, motivation, decision making, emotion, and behavior without recognizing the role that ...
Tanya L. Chartrand, Gavan J. Fitzsimons
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Covid-19 is driving fear and greed in consumer behaviour and purchase pattern [PDF]
Purpose – This research aims to study the recent changes in consumer behaviour and purchase pattern during the Covid-19 pandemic. Covid-19 pandemic has forced consumers to stockpile, which has its own consequences. The article proposes the importance of “
Kavya Satish +2 more
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Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics [PDF]
Marketing is an applied science that tries to explain and influence how firms and consumers actually behave in markets. Marketing models are usually applications of economic theories.
Camerer, Colin F. +2 more
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