Results 11 to 20 of about 535,356 (261)
In a multistudy approach across seven studies we explored whether, as suggested by previous research, money primes affect people’s political orientation. Across the studies we used different dependent variables and samples, and we combined the results in
Johannes Schuler +2 more
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Combining Consumer Behavior with Music Psychology
Moderate music can increase both the consumer’s positive emotions and purchase amount, but also the product’s images, evaluations and brand image. This paper reviews the literature on the effect of auditory stimuli on consumer behaviors, and addresses ...
Yuki Shibata
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Aesthetics and Consumer Psychology
The purpose of this special issue is the reconsideration of what constitutes beautiful design based on a discussion of aesthetics and consumer psychology.
Hiroaki Ishii
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Difference Game of Closed-Loop Supply Chain of Innovative Products with Discrete-Time Conditions
This paper aims to explore the impact of the purchase regret of consumers on dynamic closed-loop supply chains (CLSCs) under discrete-time conditions. Durable products are mostly traded under discrete-time conditions, and consumers tend to have different
Lang Liu +3 more
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Kilo what? Default units increase value sensitivity in joint evaluations of energy efficiency
The unit in which numerical information is presented can have a strong influence on how decision makers evaluate and choose between available choice options.
Mario Herberz +2 more
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Relaxation increases monetary valuations [PDF]
postprintThe Society for Consumer Psychology (SCP) 2010 Winter Conference, St. Pete Beach, FL., 25-27 February 2010. In Proceedings of the Society for Consumer Psychology 2010 Winter Conference, 2010, p.
Gorn, G, Hung, I, Pham, MT
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Size and shape constancy in consumer virtual reality [PDF]
With the increase in popularity of consumer virtual reality headsets, for research and other applications, it is important to understand the accuracy of 3D perception in VR.
A Glennerster +42 more
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Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics [PDF]
Marketing is an applied science that tries to explain and influence how firms and consumers actually behave in markets. Marketing models are usually applications of economic theories.
Camerer, Colin F. +2 more
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Marketing psychology in the conditions of business virtual reality: Motivation aspect
In the article, the author expressed the opinion that among the main motives that prompt an individual to take actions such as making purchases, it is worth mentioning the motive of acquiring a new one, the words of stability, the motive of independence,
Yu. Radzikhovska
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Why (and When) are Preferences Convex? Threshold Effects and Uncertain Quality [PDF]
It is often assumed (for analytical convenience, but also in accordance with common intuition) that consumer preferences are convex. In this paper, we consider circumstances under which such preferences are (or are not) optimal.
Smith, Trenton G., Tasnádi, Attila
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