Results 11 to 20 of about 508,352 (303)

Charging Strategy for Electric Vehicles Considering Consumer Psychology and Trip Chain

open access: yesFrontiers in Energy Research, 2021
As a kind of movable storage device, the electrical vehicles (EVs) are able to support load shaving through orderly charging. The existing researches mostly focus on the design of EVs charging control technology with little consideration of trip-chain ...
Jiwei Gou   +7 more
doaj   +1 more source

Does Money Change Political Views? – An Investigation of Money Priming and the Preference for Right-Wing Politics

open access: yesJournal of Social and Political Psychology, 2017
In a multistudy approach across seven studies we explored whether, as suggested by previous research, money primes affect people’s political orientation. Across the studies we used different dependent variables and samples, and we combined the results in
Johannes Schuler   +2 more
doaj   +1 more source

Combining Consumer Behavior with Music Psychology

open access: yesMaketingu Janaru, 2020
Moderate music can increase both the consumer’s positive emotions and purchase amount, but also the product’s images, evaluations and brand image. This paper reviews the literature on the effect of auditory stimuli on consumer behaviors, and addresses ...
Yuki Shibata
doaj   +1 more source

Aesthetics and Consumer Psychology

open access: yesMaketingu Janaru, 2019
The purpose of this special issue is the reconsideration of what constitutes beautiful design based on a discussion of aesthetics and consumer psychology.
Hiroaki Ishii
doaj   +1 more source

Difference Game of Closed-Loop Supply Chain of Innovative Products with Discrete-Time Conditions

open access: yesMathematics, 2023
This paper aims to explore the impact of the purchase regret of consumers on dynamic closed-loop supply chains (CLSCs) under discrete-time conditions. Durable products are mostly traded under discrete-time conditions, and consumers tend to have different
Lang Liu   +3 more
doaj   +1 more source

Kilo what? Default units increase value sensitivity in joint evaluations of energy efficiency

open access: yesJudgment and Decision Making, 2020
The unit in which numerical information is presented can have a strong influence on how decision makers evaluate and choose between available choice options.
Mario Herberz   +2 more
doaj   +1 more source

Relaxation increases monetary valuations [PDF]

open access: yes, 2010
postprintThe Society for Consumer Psychology (SCP) 2010 Winter Conference, St. Pete Beach, FL., 25-27 February 2010. In Proceedings of the Society for Consumer Psychology 2010 Winter Conference, 2010, p.
Gorn, G, Hung, I, Pham, MT
core   +1 more source

Nonconscious Consumer Psychology [PDF]

open access: yesJournal of Consumer Psychology, 2010
What exactly is “nonconscious consumer psychology?” We use the term to describe a category of consumption behavior that is driven by processes that occur outside a consumer's conscious awareness. In other words, individuals engage in consumptionrelated cognition, motivation, decision making, emotion, and behavior without recognizing the role that ...
Tanya L. Chartrand, Gavan J. Fitzsimons
openaire   +1 more source

Covid-19 is driving fear and greed in consumer behaviour and purchase pattern [PDF]

open access: yesSouth Asian Journal of Marketing, 2021
Purpose – This research aims to study the recent changes in consumer behaviour and purchase pattern during the Covid-19 pandemic. Covid-19 pandemic has forced consumers to stockpile, which has its own consequences. The article proposes the importance of “
Kavya Satish   +2 more
doaj   +1 more source

Modeling the Psychology of Consumer and Firm Behavior with Behavioral Economics [PDF]

open access: yes, 2005
Marketing is an applied science that tries to explain and influence how firms and consumers actually behave in markets. Marketing models are usually applications of economic theories.
Camerer, Colin F.   +2 more
core   +3 more sources

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